#E968A3#E968A3
#E968A3 is a light, vivid pink. Relative luminance 0.299; OKLCH L 69.1% C 0.171 H 353.9°. Best body text is #000000 at 6.97:1 contrast (WCAG AA passes).
Color values
| HEX | #E968A3 |
|---|---|
| RGB | rgb(233, 104, 163) |
| HSL | hsl(333, 75%, 66%) |
| HSV | hsv(333, 55%, 91%) |
| CMYK | cmyk(0%, 55.4%, 30%, 8.6%) |
| CIE-LAB | lab(61.54, 55.94, -7.15) |
| CIE-LCH | lch(61.54, 56.39, 352.71°) |
| OKLab | oklab(69.08% 0.1698 -0.0182) |
| OKLCH | oklch(69.08% 0.171 353.9) |
| XYZ | xyz(45.1674, 29.8730, 38.0305) |
| Luminance | 0.2987 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Medium Pink
#F36196
ΔE00 3.75
Bubble Gum Pink
#FF69AF
ΔE00 3.80
Hot Pink
#FF69B4
ΔE00 4.16
Bubblegum (survey)
#FF6CB5
ΔE00 4.35
Palevioletred
#DB7093
ΔE00 4.79
Pale Magenta
#D767AD
ΔE00 5.12
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#E968A3 #68E9AE
analogous
#E968E3 #E968A3 #E96D68
triadic
#E968A3 #A3E968 #68A3E9
tetradic
#E968A3 #E3E968 #68E9AE #6D68E9
square
#E968A3 #E3E968 #68E9AE #6D68E9
split-complementary
#E968A3 #68E96D #68E3E9
monochromatic
#BB1B64 #E13382 #E968A3 #F19DC4 #F9D3E4
Accessibility & contrast
On white
3.01
#E968A3 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
6.97
#E968A3 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #E968A3
6.97:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##E968A3 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##E968A3 | 1.00 | 3.01 | 6.97 | 6.97 |
| #FFFFFF | 3.01 | 1.00 | 21.00 | 21.00 |
| #000000 | 6.97 | 21.00 | 1.00 | 1.00 |
| ##000000 | 6.97 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#7A86A5
Deuteranopia (green-blind)
#9D9DA0
Tritanopia (blue-blind)
#F9617F
Achromatopsia (no color)
#959595
Design tokens & code
CSS
--color: #e968a3; /* rgb */ color: rgb(233, 104, 163); /* oklch */ color: oklch(69.1% 0.171 353.9);
Tailwind
colors: {
custom: {
50: '#f398be',
500: '#e968a3',
950: '#000000',
},
}SCSS
$custom: #e968a3; $custom-light: #f398be; $custom-dark: #000000;
JSON
{
"hex": "#e968a3",
"rgb": {
"r": 233,
"g": 104,
"b": 163
},
"hsl": {
"h": 332.558,
"s": 74.566,
"l": 66.078
},
"oklch": {
"l": 0.6908,
"c": 0.1708,
"h": 353.9
},
"luminance": 0.29869
}Semantic roles & 50–950 ramp
primary
#E968A3
secondary
#C1ECD8
accent
#D77B0F
background
#FFF9FB
surface
#FFF2F6
border
#D7CCD0
text
#170E12
muted
#857E81