#E94D74#E94D74

#E94D74 is a light, vivid red. Relative luminance 0.239; OKLCH L 64.5% C 0.193 H 9.4°. Best body text is #000000 at 5.78:1 contrast (WCAG AA passes).

Color values

HEX	#E94D74
RGB	rgb(233, 77, 116)
HSL	hsl(345, 78%, 61%)
HSV	hsv(345, 67%, 91%)
CMYK	cmyk(0%, 67%, 50.2%, 8.6%)
CIE-LAB	lab(55.98, 62.58, 12.24)
CIE-LCH	lch(55.98, 63.76, 11.07°)
OKLab	oklab(64.52% 0.19 0.0314)
OKLCH	oklch(64.52% 0.193 9.4)
XYZ	xyz(39.4139, 23.8975, 19.0568)
Luminance	0.2389 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E94D74 #4DE9C2

analogous

#E94DC2 #E94D74 #E9744D

triadic

#E94D74 #74E94D #4D74E9

tetradic

#E94D74 #C2E94D #4DE9C2 #744DE9

square

#E94D74 #C2E94D #4DE9C2 #744DE9

split-complementary

#E94D74 #4DE974 #4DC2E9

monochromatic

#A71539 #DD1B4C #E94D74 #F0839F #F6BAC9

Accessibility & contrast

On white

3.63

#E94D74 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.78

#E94D74 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E94D74

5.78:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E94D74	#FFFFFF	#000000	##000000
##E94D74	1.00	3.63	5.78	5.78
#FFFFFF	3.63	1.00	21.00	21.00
#000000	5.78	21.00	1.00	1.00
##000000	5.78	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#717275

Deuteranopia (green-blind)

#9A9270

Tritanopia (blue-blind)

#FD315D

Achromatopsia (no color)

#868686

Design tokens & code

CSS

--color: #e94d74;
/* rgb */ color: rgb(233, 77, 116);
/* oklch */ color: oklch(64.5% 0.193 9.4);

Tailwind

colors: {
  custom: {
    50: '#f6889b',
    500: '#e94d74',
    950: '#000000',
  },
}

SCSS

$custom: #e94d74;
$custom-light: #f6889b;
$custom-dark: #000000;

JSON

{
  "hex": "#e94d74",
  "rgb": {
    "r": 233,
    "g": 77,
    "b": 116
  },
  "hsl": {
    "h": 345,
    "s": 78,
    "l": 60.784
  },
  "oklch": {
    "l": 0.64518,
    "c": 0.19261,
    "h": 9.4
  },
  "luminance": 0.23892
}

Semantic roles & 50–950 ramp

primary

#E94D74

secondary

#ABE6D8

accent

#DAA70B

background

#FFF8F9

surface

#FFF0F2

border

#D7CBCC

text

#180C0E

muted

#867D7E

Preview Lab

Preview with #E94D74

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →