#E94D48#E94D48

#E94D48 is a light, vivid red. Relative luminance 0.231; OKLCH L 63.7% C 0.193 H 26.1°. Best body text is #000000 at 5.62:1 contrast (WCAG AA passes).

Color values

HEX	#E94D48
RGB	rgb(233, 77, 72)
HSL	hsl(2, 79%, 60%)
HSV	hsv(2, 69%, 91%)
CMYK	cmyk(0%, 67%, 69.1%, 8.6%)
CIE-LAB	lab(55.18, 59.69, 36.85)
CIE-LCH	lch(55.18, 70.15, 31.69°)
OKLab	oklab(63.66% 0.1736 0.085)
OKLCH	oklch(63.66% 0.193 26.1)
XYZ	xyz(37.4319, 23.1047, 8.6183)
Luminance	0.2310 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E94D48 #48E4E9

analogous

#E94894 #E94D48 #E99D48

triadic

#E94D48 #48E94D #4D48E9

tetradic

#E94D48 #94E948 #48E4E9 #9D48E9

square

#E94D48 #94E948 #48E4E9 #9D48E9

split-complementary

#E94D48 #48E99D #4894E9

monochromatic

#A31814 #DA201A #E94D48 #F0827F #F6B7B5

Accessibility & contrast

On white

3.74

#E94D48 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.62

#E94D48 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E94D48

5.62:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E94D48	#FFFFFF	#000000	##000000
##E94D48	1.00	3.74	5.62	5.62
#FFFFFF	3.74	1.00	21.00	21.00
#000000	5.62	21.00	1.00	1.00
##000000	5.62	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#786F46

Deuteranopia (green-blind)

#9F9143

Tritanopia (blue-blind)

#FF204D

Achromatopsia (no color)

#848484

Design tokens & code

CSS

--color: #e94d48;
/* rgb */ color: rgb(233, 77, 72);
/* oklch */ color: oklch(63.7% 0.193 26.1);

Tailwind

colors: {
  custom: {
    50: '#f8877b',
    500: '#e94d48',
    950: '#000000',
  },
}

SCSS

$custom: #e94d48;
$custom-light: #f8877b;
$custom-dark: #000000;

JSON

{
  "hex": "#e94d48",
  "rgb": {
    "r": 233,
    "g": 77,
    "b": 72
  },
  "hsl": {
    "h": 1.863,
    "s": 78.537,
    "l": 59.804
  },
  "oklch": {
    "l": 0.63657,
    "c": 0.19325,
    "h": 26.1
  },
  "luminance": 0.23099
}

Semantic roles & 50–950 ramp

primary

#E94D48

secondary

#A7E4E6

accent

#EFF533

background

#FFF8F7

surface

#FFF0EE

border

#D7CBC9

text

#190C09

muted

#867D7B

Preview Lab

Preview with #E94D48

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →