#E94D44#E94D44

#E94D44 is a light, vivid red. Relative luminance 0.230; OKLCH L 63.6% C 0.194 H 27.3°. Best body text is #000000 at 5.61:1 contrast (WCAG AA passes).

Color values

HEX	#E94D44
RGB	rgb(233, 77, 68)
HSL	hsl(3, 79%, 59%)
HSV	hsv(3, 71%, 91%)
CMYK	cmyk(0%, 67%, 70.8%, 8.6%)
CIE-LAB	lab(55.13, 59.50, 39.03)
CIE-LCH	lch(55.13, 71.16, 33.26°)
OKLab	oklab(63.6% 0.1722 0.089)
OKLCH	oklch(63.6% 0.194 27.3)
XYZ	xyz(37.3056, 23.0542, 7.9533)
Luminance	0.2305 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E94D44 #44E0E9

analogous

#E9448E #E94D44 #E9A044

triadic

#E94D44 #44E94D #4D44E9

tetradic

#E94D44 #8EE944 #44E0E9 #A044E9

square

#E94D44 #8EE944 #44E0E9 #A044E9

split-complementary

#E94D44 #44E9A0 #448EE9

monochromatic

#A01A13 #D72419 #E94D44 #EF817B #F6B5B2

Accessibility & contrast

On white

3.74

#E94D44 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.61

#E94D44 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E94D44

5.61:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E94D44	#FFFFFF	#000000	##000000
##E94D44	1.00	3.74	5.61	5.61
#FFFFFF	3.74	1.00	21.00	21.00
#000000	5.61	21.00	1.00	1.00
##000000	5.61	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#796E42

Deuteranopia (green-blind)

#A0903F

Tritanopia (blue-blind)

#FF1F4C

Achromatopsia (no color)

#848484

Design tokens & code

CSS

--color: #e94d44;
/* rgb */ color: rgb(233, 77, 68);
/* oklch */ color: oklch(63.6% 0.194 27.3);

Tailwind

colors: {
  custom: {
    50: '#f98778',
    500: '#e94d44',
    950: '#000000',
  },
}

SCSS

$custom: #e94d44;
$custom-light: #f98778;
$custom-dark: #000000;

JSON

{
  "hex": "#e94d44",
  "rgb": {
    "r": 233,
    "g": 77,
    "b": 68
  },
  "hsl": {
    "h": 3.273,
    "s": 78.947,
    "l": 59.02
  },
  "oklch": {
    "l": 0.63602,
    "c": 0.19384,
    "h": 27.3
  },
  "luminance": 0.23049
}

Semantic roles & 50–950 ramp

primary

#E94D44

secondary

#A4E1E5

accent

#EBF532

background

#FFF8F7

surface

#FFF0ED

border

#D7CBC8

text

#190C09

muted

#867D7B

Preview Lab

Preview with #E94D44

Body copy rendered with the generated semantic roles for this colour.

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