#E8728F#E8728F

#E8728F is a light, vivid red. Relative luminance 0.312; OKLCH L 69.7% C 0.148 H 6.2°. Best body text is #000000 at 7.23:1 contrast (WCAG AA passes).

Color values

HEX	#E8728F
RGB	rgb(232, 114, 143)
HSL	hsl(345, 72%, 68%)
HSV	hsv(345, 51%, 91%)
CMYK	cmyk(0%, 50.9%, 38.4%, 9%)
CIE-LAB	lab(62.66, 48.50, 5.96)
CIE-LCH	lch(62.66, 48.86, 7.00°)
OKLab	oklab(69.7% 0.1474 0.016)
OKLCH	oklch(69.7% 0.148 6.2)
XYZ	xyz(44.2564, 31.1780, 29.6685)
Luminance	0.3117 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E8728F #72E8CB

analogous

#E872CA #E8728F #E89072

triadic

#E8728F #8FE872 #728FE8

tetradic

#E8728F #CAE872 #72E8CB #9072E8

square

#E8728F #CAE872 #72E8CB #9072E8

split-complementary

#E8728F #72E890 #72CAE8

monochromatic

#C01F47 #DF3D65 #E8728F #F1A7B9 #F9DBE3

Accessibility & contrast

On white

2.90

#E8728F on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.23

#E8728F on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E8728F

7.23:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E8728F	#FFFFFF	#000000	##000000
##E8728F	1.00	2.90	7.23	7.23
#FFFFFF	2.90	1.00	21.00	21.00
#000000	7.23	21.00	1.00	1.00
##000000	7.23	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#878990

Deuteranopia (green-blind)

#A5A08C

Tritanopia (blue-blind)

#F9667D

Achromatopsia (no color)

#989898

Design tokens & code

CSS

--color: #e8728f;
/* rgb */ color: rgb(232, 114, 143);
/* oklch */ color: oklch(69.7% 0.148 6.2);

Tailwind

colors: {
  custom: {
    50: '#f39eaf',
    500: '#e8728f',
    950: '#000000',
  },
}

SCSS

$custom: #e8728f;
$custom-light: #f39eaf;
$custom-dark: #000000;

JSON

{
  "hex": "#e8728f",
  "rgb": {
    "r": 232,
    "g": 114,
    "b": 143
  },
  "hsl": {
    "h": 345.254,
    "s": 71.951,
    "l": 67.843
  },
  "oklch": {
    "l": 0.69701,
    "c": 0.14824,
    "h": 6.2
  },
  "luminance": 0.31174
}

Semantic roles & 50–950 ramp

primary

#E8728F

secondary

#C9EDE4

accent

#D4A411

background

#FFF9FA

surface

#FFF2F4

border

#D7CCCE

text

#170F10

muted

#857E7F

Preview Lab

Preview with #E8728F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →