#E8728A#E8728A

#E8728A is a light, vivid red. Relative luminance 0.310; OKLCH L 69.6% C 0.147 H 8.9°. Best body text is #000000 at 7.21:1 contrast (WCAG AA passes).

Color values

HEX	#E8728A
RGB	rgb(232, 114, 138)
HSL	hsl(348, 72%, 68%)
HSV	hsv(348, 51%, 91%)
CMYK	cmyk(0%, 50.9%, 40.5%, 9%)
CIE-LAB	lab(62.53, 47.95, 8.65)
CIE-LCH	lch(62.53, 48.72, 10.22°)
OKLab	oklab(69.57% 0.1456 0.0228)
OKLCH	oklch(69.57% 0.147 8.9)
XYZ	xyz(43.8860, 31.0299, 27.7180)
Luminance	0.3103 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E8728A #72E8D0

analogous

#E872C5 #E8728A #E89572

triadic

#E8728A #8AE872 #728AE8

tetradic

#E8728A #C5E872 #72E8D0 #9572E8

square

#E8728A #C5E872 #72E8D0 #9572E8

split-complementary

#E8728A #72E895 #72C5E8

monochromatic

#C01F40 #DF3D5E #E8728A #F1A7B6 #F9DBE1

Accessibility & contrast

On white

2.91

#E8728A on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.21

#E8728A on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E8728A

7.21:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E8728A	#FFFFFF	#000000	##000000
##E8728A	1.00	2.91	7.21	7.21
#FFFFFF	2.91	1.00	21.00	21.00
#000000	7.21	21.00	1.00	1.00
##000000	7.21	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#88898A

Deuteranopia (green-blind)

#A6A087

Tritanopia (blue-blind)

#FA657B

Achromatopsia (no color)

#979797

Design tokens & code

CSS

--color: #e8728a;
/* rgb */ color: rgb(232, 114, 138);
/* oklch */ color: oklch(69.6% 0.147 8.9);

Tailwind

colors: {
  custom: {
    50: '#f39eac',
    500: '#e8728a',
    950: '#000000',
  },
}

SCSS

$custom: #e8728a;
$custom-light: #f39eac;
$custom-dark: #000000;

JSON

{
  "hex": "#e8728a",
  "rgb": {
    "r": 232,
    "g": 114,
    "b": 138
  },
  "hsl": {
    "h": 347.797,
    "s": 71.951,
    "l": 67.843
  },
  "oklch": {
    "l": 0.69566,
    "c": 0.14732,
    "h": 8.9
  },
  "luminance": 0.31025
}

Semantic roles & 50–950 ramp

primary

#E8728A

secondary

#C9EDE6

accent

#D4AC11

background

#FFF9FA

surface

#FFF2F4

border

#D7CCCE

text

#170F10

muted

#857E7F

Preview Lab

Preview with #E8728A

Body copy rendered with the generated semantic roles for this colour.

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