#E78074#E78074

#E78074 is a light, vivid red. Relative luminance 0.337; OKLCH L 71.0% C 0.129 H 27.7°. Best body text is #000000 at 7.74:1 contrast (WCAG AA passes).

Color values

HEX#E78074
RGBrgb(231, 128, 116)
HSLhsl(6, 71%, 68%)
HSVhsv(6, 50%, 91%)
CMYKcmyk(0%, 44.6%, 49.8%, 9.4%)
CIE-LABlab(64.72, 38.37, 24.14)
CIE-LCHlch(64.72, 45.33, 32.18°)
OKLaboklab(71.04% 0.1143 0.0601)
OKLCHoklch(71.04% 0.129 27.7)
XYZxyz(43.8295, 33.6926, 20.7147)
Luminance0.3369 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#E78074 #74DBE7
analogous
#E774A1 #E78074 #E7B974
triadic
#E78074 #74E780 #8074E7
tetradic
#E78074 #A1E774 #74DBE7 #B974E7
square
#E78074 #A1E774 #74DBE7 #B974E7
split-complementary
#E78074 #74E7B9 #74A1E7
monochromatic
#C03221 #DE5040 #E78074 #F0B0A8 #F9DFDC

Accessibility & contrast

On white

2.71
#E78074 on #FFFFFF
AA ✗AA large ✗AAA ✗

On black

7.74
#E78074 on #000000
AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E78074
7.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##E78074#FFFFFF#000000##000000
##E780741.002.717.747.74
#FFFFFF2.711.0021.0021.00
#0000007.7421.001.001.00
##0000007.7421.001.001.00

Color blindness preview

Protanopia (red-blind)
#989073
Deuteranopia (green-blind)
#B1A572
Tritanopia (blue-blind)
#FA717D
Achromatopsia (no color)
#9D9D9D

Design tokens & code

CSS
--color: #e78074;
/* rgb */ color: rgb(231, 128, 116);
/* oklch */ color: oklch(71.0% 0.129 27.7);
Tailwind
colors: {
  custom: {
    50: '#f3a69c',
    500: '#e78074',
    950: '#000000',
  },
}
SCSS
$custom: #e78074;
$custom-light: #f3a69c;
$custom-dark: #000000;
JSON
{
  "hex": "#e78074",
  "rgb": {
    "r": 231,
    "g": 128,
    "b": 116
  },
  "hsl": {
    "h": 6.261,
    "s": 70.552,
    "l": 68.039
  },
  "oklch": {
    "l": 0.71043,
    "c": 0.12907,
    "h": 27.7
  },
  "luminance": 0.33688
}

Semantic roles & 50–950 ramp

primary
#E78074
secondary
#CAE9ED
accent
#BFD313
background
#FFFAF9
surface
#FFF4F2
border
#D7CECC
text
#170F0E
muted
#857F7E

Preview Lab

Preview with #E78074

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#E78074 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva