#E77F74#E77F74

#E77F74 is a light, vivid red. Relative luminance 0.334; OKLCH L 70.9% C 0.130 H 27.1°. Best body text is #000000 at 7.69:1 contrast (WCAG AA passes).

Color values

HEX	#E77F74
RGB	rgb(231, 127, 116)
HSL	hsl(6, 71%, 68%)
HSV	hsv(6, 50%, 91%)
CMYK	cmyk(0%, 45%, 49.8%, 9.4%)
CIE-LAB	lab(64.51, 38.88, 23.86)
CIE-LCH	lch(64.51, 45.62, 31.54°)
OKLab	oklab(70.88% 0.1158 0.0594)
OKLCH	oklch(70.88% 0.13 27.1)
XYZ	xyz(43.6997, 33.4330, 20.6714)
Luminance	0.3343 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E77F74 #74DCE7

analogous

#E774A2 #E77F74 #E7B874

triadic

#E77F74 #74E77F #7F74E7

tetradic

#E77F74 #A2E774 #74DCE7 #B874E7

square

#E77F74 #A2E774 #74DCE7 #B874E7

split-complementary

#E77F74 #74E7B8 #74A2E7

monochromatic

#C03021 #DE4F40 #E77F74 #F0AFA8 #F9DFDC

Accessibility & contrast

On white

2.73

#E77F74 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.69

#E77F74 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E77F74

7.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E77F74	#FFFFFF	#000000	##000000
##E77F74	1.00	2.73	7.69	7.69
#FFFFFF	2.73	1.00	21.00	21.00
#000000	7.69	21.00	1.00	1.00
##000000	7.69	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#978F73

Deuteranopia (green-blind)

#B0A572

Tritanopia (blue-blind)

#FA707D

Achromatopsia (no color)

#9C9C9C

Design tokens & code

CSS

--color: #e77f74;
/* rgb */ color: rgb(231, 127, 116);
/* oklch */ color: oklch(70.9% 0.130 27.1);

Tailwind

colors: {
  custom: {
    50: '#f3a69c',
    500: '#e77f74',
    950: '#000000',
  },
}

SCSS

$custom: #e77f74;
$custom-light: #f3a69c;
$custom-dark: #000000;

JSON

{
  "hex": "#e77f74",
  "rgb": {
    "r": 231,
    "g": 127,
    "b": 116
  },
  "hsl": {
    "h": 5.739,
    "s": 70.552,
    "l": 68.039
  },
  "oklch": {
    "l": 0.70884,
    "c": 0.13017,
    "h": 27.1
  },
  "luminance": 0.33429
}

Semantic roles & 50–950 ramp

primary

#E77F74

secondary

#CAEAED

accent

#C0D313

background

#FFFAF9

surface

#FFF4F2

border

#D7CECC

text

#170F0E

muted

#857F7E

Preview Lab

Preview with #E77F74

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →