#E77D74#E77D74

#E77D74 is a light, vivid red. Relative luminance 0.329; OKLCH L 70.6% C 0.132 H 26.0°. Best body text is #000000 at 7.58:1 contrast (WCAG AA passes).

Color values

HEX	#E77D74
RGB	rgb(231, 125, 116)
HSL	hsl(5, 71%, 68%)
HSV	hsv(5, 50%, 91%)
CMYK	cmyk(0%, 45.9%, 49.8%, 9.4%)
CIE-LAB	lab(64.10, 39.91, 23.31)
CIE-LCH	lch(64.10, 46.22, 30.29°)
OKLab	oklab(70.57% 0.119 0.0581)
OKLCH	oklch(70.57% 0.132 26)
XYZ	xyz(43.4439, 32.9215, 20.5862)
Luminance	0.3292 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E77D74 #74DEE7

analogous

#E774A4 #E77D74 #E7B774

triadic

#E77D74 #74E77D #7D74E7

tetradic

#E77D74 #A4E774 #74DEE7 #B774E7

square

#E77D74 #A4E774 #74DEE7 #B774E7

split-complementary

#E77D74 #74E7B7 #74A4E7

monochromatic

#C02D21 #DE4C40 #E77D74 #F0AEA8 #F9DFDC

Accessibility & contrast

On white

2.77

#E77D74 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.58

#E77D74 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E77D74

7.58:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E77D74	#FFFFFF	#000000	##000000
##E77D74	1.00	2.77	7.58	7.58
#FFFFFF	2.77	1.00	21.00	21.00
#000000	7.58	21.00	1.00	1.00
##000000	7.58	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#958E73

Deuteranopia (green-blind)

#AFA472

Tritanopia (blue-blind)

#FA6D7B

Achromatopsia (no color)

#9B9B9B

Design tokens & code

CSS

--color: #e77d74;
/* rgb */ color: rgb(231, 125, 116);
/* oklch */ color: oklch(70.6% 0.132 26.0);

Tailwind

colors: {
  custom: {
    50: '#f3a49c',
    500: '#e77d74',
    950: '#000000',
  },
}

SCSS

$custom: #e77d74;
$custom-light: #f3a49c;
$custom-dark: #000000;

JSON

{
  "hex": "#e77d74",
  "rgb": {
    "r": 231,
    "g": 125,
    "b": 116
  },
  "hsl": {
    "h": 4.696,
    "s": 70.552,
    "l": 68.039
  },
  "oklch": {
    "l": 0.70569,
    "c": 0.13241,
    "h": 26
  },
  "luminance": 0.32917
}

Semantic roles & 50–950 ramp

primary

#E77D74

secondary

#CAEAED

accent

#C4D313

background

#FFFAF9

surface

#FFF4F2

border

#D7CECC

text

#180F0E

muted

#867F7E

Preview Lab

Preview with #E77D74

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →