#E77D68#E77D68

#E77D68 is a light, vivid red. Relative luminance 0.327; OKLCH L 70.3% C 0.135 H 32.4°. Best body text is #000000 at 7.53:1 contrast (WCAG AA passes).

Color values

HEX	#E77D68
RGB	rgb(231, 125, 104)
HSL	hsl(10, 73%, 66%)
HSV	hsv(10, 55%, 91%)
CMYK	cmyk(0%, 45.9%, 55%, 9.4%)
CIE-LAB	lab(63.88, 38.88, 29.73)
CIE-LCH	lch(63.88, 48.95, 37.41°)
OKLab	oklab(70.34% 0.1143 0.0725)
OKLCH	oklch(70.34% 0.135 32.4)
XYZ	xyz(42.7905, 32.6601, 17.1446)
Luminance	0.3266 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E77D68 #68D2E7

analogous

#E76892 #E77D68 #E7BC68

triadic

#E77D68 #68E77D #7D68E7

tetradic

#E77D68 #92E768 #68D2E7 #BC68E7

square

#E77D68 #92E768 #68D2E7 #BC68E7

split-complementary

#E77D68 #68E7BC #6892E7

monochromatic

#B7371D #DF5033 #E77D68 #EFAA9D #F8D8D2

Accessibility & contrast

On white

2.79

#E77D68 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.53

#E77D68 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E77D68

7.53:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E77D68	#FFFFFF	#000000	##000000
##E77D68	1.00	2.79	7.53	7.53
#FFFFFF	2.79	1.00	21.00	21.00
#000000	7.53	21.00	1.00	1.00
##000000	7.53	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#978D66

Deuteranopia (green-blind)

#B1A366

Tritanopia (blue-blind)

#FB6C78

Achromatopsia (no color)

#9B9B9B

Design tokens & code

CSS

--color: #e77d68;
/* rgb */ color: rgb(231, 125, 104);
/* oklch */ color: oklch(70.3% 0.135 32.4);

Tailwind

colors: {
  custom: {
    50: '#f3a493',
    500: '#e77d68',
    950: '#000000',
  },
}

SCSS

$custom: #e77d68;
$custom-light: #f3a493;
$custom-dark: #000000;

JSON

{
  "hex": "#e77d68",
  "rgb": {
    "r": 231,
    "g": 125,
    "b": 104
  },
  "hsl": {
    "h": 9.921,
    "s": 72.571,
    "l": 65.686
  },
  "oklch": {
    "l": 0.70338,
    "c": 0.13535,
    "h": 32.4
  },
  "luminance": 0.32656
}

Semantic roles & 50–950 ramp

primary

#E77D68

secondary

#C0E4EB

accent

#B4D511

background

#FFFAF9

surface

#FFF4F1

border

#D7CECB

text

#180F0D

muted

#867F7E

Preview Lab

Preview with #E77D68

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →