#E77B68#E77B68

#E77B68 is a light, vivid red. Relative luminance 0.322; OKLCH L 70.0% C 0.137 H 31.2°. Best body text is #000000 at 7.43:1 contrast (WCAG AA passes).

Color values

HEX	#E77B68
RGB	rgb(231, 123, 104)
HSL	hsl(9, 73%, 66%)
HSV	hsv(9, 55%, 91%)
CMYK	cmyk(0%, 46.8%, 55%, 9.4%)
CIE-LAB	lab(63.47, 39.90, 29.20)
CIE-LCH	lch(63.47, 49.45, 36.20°)
OKLab	oklab(70.02% 0.1175 0.0712)
OKLCH	oklch(70.02% 0.137 31.2)
XYZ	xyz(42.5398, 32.1589, 17.0610)
Luminance	0.3215 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E77B68 #68D4E7

analogous

#E76895 #E77B68 #E7BA68

triadic

#E77B68 #68E77B #7B68E7

tetradic

#E77B68 #95E768 #68D4E7 #BA68E7

square

#E77B68 #95E768 #68D4E7 #BA68E7

split-complementary

#E77B68 #68E7BA #6895E7

monochromatic

#B7341D #DF4D33 #E77B68 #EFA99D #F8D7D2

Accessibility & contrast

On white

2.83

#E77B68 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.43

#E77B68 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E77B68

7.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E77B68	#FFFFFF	#000000	##000000
##E77B68	1.00	2.83	7.43	7.43
#FFFFFF	2.83	1.00	21.00	21.00
#000000	7.43	21.00	1.00	1.00
##000000	7.43	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#958C66

Deuteranopia (green-blind)

#B0A266

Tritanopia (blue-blind)

#FB6976

Achromatopsia (no color)

#9A9A9A

Design tokens & code

CSS

--color: #e77b68;
/* rgb */ color: rgb(231, 123, 104);
/* oklch */ color: oklch(70.0% 0.137 31.2);

Tailwind

colors: {
  custom: {
    50: '#f3a393',
    500: '#e77b68',
    950: '#000000',
  },
}

SCSS

$custom: #e77b68;
$custom-light: #f3a393;
$custom-dark: #000000;

JSON

{
  "hex": "#e77b68",
  "rgb": {
    "r": 231,
    "g": 123,
    "b": 104
  },
  "hsl": {
    "h": 8.976,
    "s": 72.571,
    "l": 65.686
  },
  "oklch": {
    "l": 0.70024,
    "c": 0.13739,
    "h": 31.2
  },
  "luminance": 0.32154
}

Semantic roles & 50–950 ramp

primary

#E77B68

secondary

#C0E4EB

accent

#B7D511

background

#FFFAF9

surface

#FFF4F1

border

#D7CECB

text

#180F0D

muted

#867F7E

Preview Lab

Preview with #E77B68

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →