#E77978#E77978

#E77978 is a light, vivid red. Relative luminance 0.320; OKLCH L 70.0% C 0.137 H 21.7°. Best body text is #000000 at 7.40:1 contrast (WCAG AA passes).

Color values

HEX	#E77978
RGB	rgb(231, 121, 120)
HSL	hsl(1, 70%, 69%)
HSV	hsv(1, 48%, 91%)
CMYK	cmyk(0%, 47.6%, 48.1%, 9.4%)
CIE-LAB	lab(63.36, 42.31, 20.06)
CIE-LCH	lch(63.36, 46.82, 25.37°)
OKLab	oklab(70.04% 0.1268 0.0505)
OKLCH	oklch(70.04% 0.137 21.7)
XYZ	xyz(43.1854, 32.0242, 21.6726)
Luminance	0.3202 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E77978 #78E6E7

analogous

#E778AF #E77978 #E7B178

triadic

#E77978 #78E779 #7978E7

tetradic

#E77978 #AFE778 #78E6E7 #B178E7

square

#E77978 #AFE778 #78E6E7 #B178E7

split-complementary

#E77978 #78E7B1 #78AFE7

monochromatic

#C22423 #DE4544 #E77978 #F0ADAC #F9E0E0

Accessibility & contrast

On white

2.84

#E77978 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.40

#E77978 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E77978

7.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E77978	#FFFFFF	#000000	##000000
##E77978	1.00	2.84	7.40	7.40
#FFFFFF	2.84	1.00	21.00	21.00
#000000	7.40	21.00	1.00	1.00
##000000	7.40	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#918C77

Deuteranopia (green-blind)

#ADA276

Tritanopia (blue-blind)

#FA6A7A

Achromatopsia (no color)

#999999

Design tokens & code

CSS

--color: #e77978;
/* rgb */ color: rgb(231, 121, 120);
/* oklch */ color: oklch(70.0% 0.137 21.7);

Tailwind

colors: {
  custom: {
    50: '#f3a29f',
    500: '#e77978',
    950: '#000000',
  },
}

SCSS

$custom: #e77978;
$custom-light: #f3a29f;
$custom-dark: #000000;

JSON

{
  "hex": "#e77978",
  "rgb": {
    "r": 231,
    "g": 121,
    "b": 120
  },
  "hsl": {
    "h": 0.541,
    "s": 69.811,
    "l": 68.824
  },
  "oklch": {
    "l": 0.70036,
    "c": 0.13652,
    "h": 21.7
  },
  "luminance": 0.3202
}

Semantic roles & 50–950 ramp

primary

#E77978

secondary

#CDEEEE

accent

#D0D214

background

#FFFAF9

surface

#FFF4F2

border

#D7CECC

text

#170F0E

muted

#857F7E

Preview Lab

Preview with #E77978

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →