#E77878#E77878

#E77878 is a light, vivid red. Relative luminance 0.318; OKLCH L 69.9% C 0.138 H 21.2°. Best body text is #000000 at 7.36:1 contrast (WCAG AA passes).

Color values

HEX	#E77878
RGB	rgb(231, 120, 120)
HSL	hsl(0, 70%, 69%)
HSV	hsv(0, 48%, 91%)
CMYK	cmyk(0%, 48.1%, 48.1%, 9.4%)
CIE-LAB	lab(63.16, 42.81, 19.79)
CIE-LCH	lch(63.16, 47.16, 24.80°)
OKLab	oklab(69.88% 0.1284 0.0498)
OKLCH	oklch(69.88% 0.138 21.2)
XYZ	xyz(43.0645, 31.7824, 21.6323)
Luminance	0.3178 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E77878 #78E7E7

analogous

#E778B0 #E77878 #E7B078

triadic

#E77878 #78E778 #7878E7

tetradic

#E77878 #B0E778 #78E7E7 #B078E7

square

#E77878 #B0E778 #78E7E7 #B078E7

split-complementary

#E77878 #78E7B0 #78B0E7

monochromatic

#C22323 #DE4444 #E77878 #F0ACAC #F9E0E0

Accessibility & contrast

On white

2.85

#E77878 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.36

#E77878 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E77878

7.36:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E77878	#FFFFFF	#000000	##000000
##E77878	1.00	2.85	7.36	7.36
#FFFFFF	2.85	1.00	21.00	21.00
#000000	7.36	21.00	1.00	1.00
##000000	7.36	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#908B77

Deuteranopia (green-blind)

#ACA276

Tritanopia (blue-blind)

#FA6979

Achromatopsia (no color)

#999999

Design tokens & code

CSS

--color: #e77878;
/* rgb */ color: rgb(231, 120, 120);
/* oklch */ color: oklch(69.9% 0.138 21.2);

Tailwind

colors: {
  custom: {
    50: '#f3a19f',
    500: '#e77878',
    950: '#000000',
  },
}

SCSS

$custom: #e77878;
$custom-light: #f3a19f;
$custom-dark: #000000;

JSON

{
  "hex": "#e77878",
  "rgb": {
    "r": 231,
    "g": 120,
    "b": 120
  },
  "hsl": {
    "h": 0,
    "s": 69.811,
    "l": 68.824
  },
  "oklch": {
    "l": 0.69884,
    "c": 0.13773,
    "h": 21.2
  },
  "luminance": 0.31778
}

Semantic roles & 50–950 ramp

primary

#E77878

secondary

#CDEEEE

accent

#D2D214

background

#FFFAF9

surface

#FFF4F2

border

#D7CECC

text

#180F0E

muted

#867F7E

Preview Lab

Preview with #E77878

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →