#E77868#E77868

#E77868 is a light, vivid red. Relative luminance 0.314; OKLCH L 69.6% C 0.141 H 29.6°. Best body text is #000000 at 7.28:1 contrast (WCAG AA passes).

Color values

HEX	#E77868
RGB	rgb(231, 120, 104)
HSL	hsl(8, 73%, 66%)
HSV	hsv(8, 55%, 91%)
CMYK	cmyk(0%, 48.1%, 55%, 9.4%)
CIE-LAB	lab(62.87, 41.42, 28.41)
CIE-LCH	lch(62.87, 50.23, 34.44°)
OKLab	oklab(69.56% 0.1222 0.0694)
OKLCH	oklch(69.56% 0.141 29.6)
XYZ	xyz(42.1734, 31.4259, 16.9389)
Luminance	0.3142 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E77868 #68D7E7

analogous

#E76897 #E77868 #E7B768

triadic

#E77868 #68E778 #7868E7

tetradic

#E77868 #97E768 #68D7E7 #B768E7

square

#E77868 #97E768 #68D7E7 #B768E7

split-complementary

#E77868 #68E7B7 #6897E7

monochromatic

#B7311D #DF4933 #E77868 #EFA79D #F8D6D2

Accessibility & contrast

On white

2.88

#E77868 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.28

#E77868 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E77868

7.28:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E77868	#FFFFFF	#000000	##000000
##E77868	1.00	2.88	7.28	7.28
#FFFFFF	2.88	1.00	21.00	21.00
#000000	7.28	21.00	1.00	1.00
##000000	7.28	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#938A66

Deuteranopia (green-blind)

#AEA166

Tritanopia (blue-blind)

#FB6674

Achromatopsia (no color)

#989898

Design tokens & code

CSS

--color: #e77868;
/* rgb */ color: rgb(231, 120, 104);
/* oklch */ color: oklch(69.6% 0.141 29.6);

Tailwind

colors: {
  custom: {
    50: '#f3a193',
    500: '#e77868',
    950: '#000000',
  },
}

SCSS

$custom: #e77868;
$custom-light: #f3a193;
$custom-dark: #000000;

JSON

{
  "hex": "#e77868",
  "rgb": {
    "r": 231,
    "g": 120,
    "b": 104
  },
  "hsl": {
    "h": 7.559,
    "s": 72.571,
    "l": 65.686
  },
  "oklch": {
    "l": 0.69561,
    "c": 0.14052,
    "h": 29.6
  },
  "luminance": 0.31421
}

Semantic roles & 50–950 ramp

primary

#E77868

secondary

#C0E5EB

accent

#BCD511

background

#FFFAF9

surface

#FFF3F1

border

#D7CDCB

text

#180F0D

muted

#867F7E

Preview Lab

Preview with #E77868

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →