#E77774#E77774

#E77774 is a light, vivid red. Relative luminance 0.314; OKLCH L 69.6% C 0.139 H 22.9°. Best body text is #000000 at 7.29:1 contrast (WCAG AA passes).

Color values

HEX	#E77774
RGB	rgb(231, 119, 116)
HSL	hsl(2, 71%, 68%)
HSV	hsv(2, 50%, 91%)
CMYK	cmyk(0%, 48.5%, 49.8%, 9.4%)
CIE-LAB	lab(62.88, 42.95, 21.68)
CIE-LCH	lch(62.88, 48.11, 26.78°)
OKLab	oklab(69.65% 0.1284 0.0542)
OKLCH	oklch(69.65% 0.139 22.9)
XYZ	xyz(42.7072, 31.4480, 20.3406)
Luminance	0.3144 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E77774 #74E4E7

analogous

#E774AA #E77774 #E7B074

triadic

#E77774 #74E777 #7774E7

tetradic

#E77774 #AAE774 #74E4E7 #B074E7

square

#E77774 #AAE774 #74E4E7 #B074E7

split-complementary

#E77774 #74E7B0 #74AAE7

monochromatic

#C02521 #DE4440 #E77774 #F0AAA8 #F9DDDC

Accessibility & contrast

On white

2.88

#E77774 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.29

#E77774 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E77774

7.29:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E77774	#FFFFFF	#000000	##000000
##E77774	1.00	2.88	7.29	7.29
#FFFFFF	2.88	1.00	21.00	21.00
#000000	7.29	21.00	1.00	1.00
##000000	7.29	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#908A73

Deuteranopia (green-blind)

#ACA172

Tritanopia (blue-blind)

#FA6777

Achromatopsia (no color)

#989898

Design tokens & code

CSS

--color: #e77774;
/* rgb */ color: rgb(231, 119, 116);
/* oklch */ color: oklch(69.6% 0.139 22.9);

Tailwind

colors: {
  custom: {
    50: '#f3a09c',
    500: '#e77774',
    950: '#000000',
  },
}

SCSS

$custom: #e77774;
$custom-light: #f3a09c;
$custom-dark: #000000;

JSON

{
  "hex": "#e77774",
  "rgb": {
    "r": 231,
    "g": 119,
    "b": 116
  },
  "hsl": {
    "h": 1.565,
    "s": 70.552,
    "l": 68.039
  },
  "oklch": {
    "l": 0.69646,
    "c": 0.13937,
    "h": 22.9
  },
  "luminance": 0.31444
}

Semantic roles & 50–950 ramp

primary

#E77774

secondary

#CAECED

accent

#CED313

background

#FFFAF9

surface

#FFF3F2

border

#D7CDCC

text

#180F0E

muted

#867F7E

Preview Lab

Preview with #E77774

Body copy rendered with the generated semantic roles for this colour.

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