#E77689#E77689

#E77689 is a light, vivid red. Relative luminance 0.318; OKLCH L 70.0% C 0.140 H 10.8°. Best body text is #000000 at 7.35:1 contrast (WCAG AA passes).

Color values

HEX	#E77689
RGB	rgb(231, 118, 137)
HSL	hsl(350, 70%, 68%)
HSV	hsv(350, 49%, 91%)
CMYK	cmyk(0%, 48.9%, 40.7%, 9.4%)
CIE-LAB	lab(63.14, 45.52, 10.06)
CIE-LCH	lch(63.14, 46.62, 12.47°)
OKLab	oklab(69.99% 0.138 0.0263)
OKLCH	oklch(69.99% 0.14 10.8)
XYZ	xyz(43.9513, 31.7563, 27.4770)
Luminance	0.3175 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E77689 #76E7D4

analogous

#E776C1 #E77689 #E79B76

triadic

#E77689 #89E776 #7689E7

tetradic

#E77689 #C1E776 #76E7D4 #9B76E7

square

#E77689 #C1E776 #76E7D4 #9B76E7

split-complementary

#E77689 #76E79B #76C1E7

monochromatic

#C1223D #DE425C #E77689 #F0AAB6 #F9DEE3

Accessibility & contrast

On white

2.86

#E77689 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.35

#E77689 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E77689

7.35:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E77689	#FFFFFF	#000000	##000000
##E77689	1.00	2.86	7.35	7.35
#FFFFFF	2.86	1.00	21.00	21.00
#000000	7.35	21.00	1.00	1.00
##000000	7.35	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#8C8B89

Deuteranopia (green-blind)

#A8A187

Tritanopia (blue-blind)

#F96A7D

Achromatopsia (no color)

#999999

Design tokens & code

CSS

--color: #e77689;
/* rgb */ color: rgb(231, 118, 137);
/* oklch */ color: oklch(70.0% 0.140 10.8);

Tailwind

colors: {
  custom: {
    50: '#f2a0ab',
    500: '#e77689',
    950: '#000000',
  },
}

SCSS

$custom: #e77689;
$custom-light: #f2a0ab;
$custom-dark: #000000;

JSON

{
  "hex": "#e77689",
  "rgb": {
    "r": 231,
    "g": 118,
    "b": 137
  },
  "hsl": {
    "h": 349.912,
    "s": 70.186,
    "l": 68.431
  },
  "oklch": {
    "l": 0.69989,
    "c": 0.14049,
    "h": 10.8
  },
  "luminance": 0.31752
}

Semantic roles & 50–950 ramp

primary

#E77689

secondary

#CBEDE8

accent

#D2B213

background

#FFFAFA

surface

#FFF3F4

border

#D7CDCE

text

#170F10

muted

#857F7F

Preview Lab

Preview with #E77689

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →