#E77664#E77664

#E77664 is a light, vivid red. Relative luminance 0.309; OKLCH L 69.2% C 0.144 H 30.5°. Best body text is #000000 at 7.17:1 contrast (WCAG AA passes).

Color values

HEX	#E77664
RGB	rgb(231, 118, 100)
HSL	hsl(8, 73%, 65%)
HSV	hsv(8, 57%, 91%)
CMYK	cmyk(0%, 48.9%, 56.7%, 9.4%)
CIE-LAB	lab(62.40, 42.12, 30.04)
CIE-LCH	lch(62.40, 51.73, 35.50°)
OKLab	oklab(69.18% 0.1238 0.0729)
OKLCH	oklch(69.18% 0.144 30.5)
XYZ	xyz(41.7370, 30.8705, 15.8148)
Luminance	0.3087 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E77664 #64D5E7

analogous

#E76494 #E77664 #E7B764

triadic

#E77664 #64E776 #7664E7

tetradic

#E77664 #94E764 #64D5E7 #B764E7

square

#E77664 #94E764 #64D5E7 #B764E7

split-complementary

#E77664 #64E7B7 #6494E7

monochromatic

#B5311C #DF472F #E77664 #EFA599 #F7D4CE

Accessibility & contrast

On white

2.93

#E77664 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.17

#E77664 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E77664

7.17:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E77664	#FFFFFF	#000000	##000000
##E77664	1.00	2.93	7.17	7.17
#FFFFFF	2.93	1.00	21.00	21.00
#000000	7.17	21.00	1.00	1.00
##000000	7.17	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#928862

Deuteranopia (green-blind)

#ADA062

Tritanopia (blue-blind)

#FB6372

Achromatopsia (no color)

#979797

Design tokens & code

CSS

--color: #e77664;
/* rgb */ color: rgb(231, 118, 100);
/* oklch */ color: oklch(69.2% 0.144 30.5);

Tailwind

colors: {
  custom: {
    50: '#f4a090',
    500: '#e77664',
    950: '#000000',
  },
}

SCSS

$custom: #e77664;
$custom-light: #f4a090;
$custom-dark: #000000;

JSON

{
  "hex": "#e77664",
  "rgb": {
    "r": 231,
    "g": 118,
    "b": 100
  },
  "hsl": {
    "h": 8.244,
    "s": 73.184,
    "l": 64.902
  },
  "oklch": {
    "l": 0.69183,
    "c": 0.14362,
    "h": 30.5
  },
  "luminance": 0.30866
}

Semantic roles & 50–950 ramp

primary

#E77664

secondary

#BDE4EA

accent

#BAD510

background

#FFFAF8

surface

#FFF3F0

border

#D7CDCB

text

#180F0C

muted

#867F7D

Preview Lab

Preview with #E77664

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →