#E774DD#E774DD

#E774DD is a light, vivid purple. Relative luminance 0.347; OKLCH L 72.7% C 0.189 H 330.7°. Best body text is #000000 at 7.94:1 contrast (WCAG AA passes).

Color values

HEX	#E774DD
RGB	rgb(231, 116, 221)
HSL	hsl(305, 71%, 68%)
HSV	hsv(305, 50%, 91%)
CMYK	cmyk(0%, 49.8%, 4.3%, 9.4%)
CIE-LAB	lab(65.52, 58.23, -33.97)
CIE-LCH	lch(65.52, 67.41, 329.74°)
OKLab	oklab(72.67% 0.165 -0.0927)
OKLCH	oklch(72.67% 0.189 330.7)
XYZ	xyz(52.2511, 34.7033, 72.3389)
Luminance	0.3470 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E774DD #74E77E

analogous

#B774E7 #E774DD #E774A4

triadic

#E774DD #DDE774 #74DDE7

tetradic

#E774DD #E7B774 #74E77E #74A4E7

square

#E774DD #E7B774 #74E77E #74A4E7

split-complementary

#E774DD #A4E774 #74E7B7

monochromatic

#C021B2 #DE40D0 #E774DD #F0A8EA #F9DCF7

Accessibility & contrast

On white

2.64

#E774DD on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.94

#E774DD on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E774DD

7.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E774DD	#FFFFFF	#000000	##000000
##E774DD	1.00	2.64	7.94	7.94
#FFFFFF	2.64	1.00	21.00	21.00
#000000	7.94	21.00	1.00	1.00
##000000	7.94	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#6E95E0

Deuteranopia (green-blind)

#90A5DA

Tritanopia (blue-blind)

#EF7D9E

Achromatopsia (no color)

#9F9F9F

Design tokens & code

CSS

--color: #e774dd;
/* rgb */ color: rgb(231, 116, 221);
/* oklch */ color: oklch(72.7% 0.189 330.7);

Tailwind

colors: {
  custom: {
    50: '#f1a0e8',
    500: '#e774dd',
    950: '#000000',
  },
}

SCSS

$custom: #e774dd;
$custom-light: #f1a0e8;
$custom-dark: #000000;

JSON

{
  "hex": "#e774dd",
  "rgb": {
    "r": 231,
    "g": 116,
    "b": 221
  },
  "hsl": {
    "h": 305.217,
    "s": 70.552,
    "l": 68.039
  },
  "oklch": {
    "l": 0.72672,
    "c": 0.18924,
    "h": 330.7
  },
  "luminance": 0.347
}

Semantic roles & 50–950 ramp

primary

#E774DD

secondary

#CAEDCD

accent

#D32413

background

#FFFAFE

surface

#FEF4FC

border

#D6CED5

text

#170F16

muted

#857F84

Preview Lab

Preview with #E774DD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →