#E77490#E77490

#E77490 is a light, vivid red. Relative luminance 0.315; OKLCH L 69.9% C 0.144 H 6.1°. Best body text is #000000 at 7.30:1 contrast (WCAG AA passes).

Color values

HEX	#E77490
RGB	rgb(231, 116, 144)
HSL	hsl(345, 71%, 68%)
HSV	hsv(345, 50%, 91%)
CMYK	cmyk(0%, 49.8%, 37.7%, 9.4%)
CIE-LAB	lab(62.93, 47.29, 5.75)
CIE-LCH	lch(62.93, 47.63, 6.93°)
OKLab	oklab(69.88% 0.1437 0.0154)
OKLCH	oklch(69.88% 0.144 6.1)
XYZ	xyz(44.2368, 31.4976, 30.1301)
Luminance	0.3149 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E77490 #74E7CB

analogous

#E774CA #E77490 #E79174

triadic

#E77490 #90E774 #7490E7

tetradic

#E77490 #CAE774 #74E7CB #9174E7

square

#E77490 #CAE774 #74E7CB #9174E7

split-complementary

#E77490 #74E791 #74CAE7

monochromatic

#C02148 #DE4066 #E77490 #F0A8BA #F9DCE3

Accessibility & contrast

On white

2.88

#E77490 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.30

#E77490 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E77490

7.30:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E77490	#FFFFFF	#000000	##000000
##E77490	1.00	2.88	7.30	7.30
#FFFFFF	2.88	1.00	21.00	21.00
#000000	7.30	21.00	1.00	1.00
##000000	7.30	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#898B91

Deuteranopia (green-blind)

#A6A18D

Tritanopia (blue-blind)

#F8697E

Achromatopsia (no color)

#989898

Design tokens & code

CSS

--color: #e77490;
/* rgb */ color: rgb(231, 116, 144);
/* oklch */ color: oklch(69.9% 0.144 6.1);

Tailwind

colors: {
  custom: {
    50: '#f29fb0',
    500: '#e77490',
    950: '#000000',
  },
}

SCSS

$custom: #e77490;
$custom-light: #f29fb0;
$custom-dark: #000000;

JSON

{
  "hex": "#e77490",
  "rgb": {
    "r": 231,
    "g": 116,
    "b": 144
  },
  "hsl": {
    "h": 345.391,
    "s": 70.552,
    "l": 68.039
  },
  "oklch": {
    "l": 0.69883,
    "c": 0.14449,
    "h": 6.1
  },
  "luminance": 0.31493
}

Semantic roles & 50–950 ramp

primary

#E77490

secondary

#CAEDE4

accent

#D3A413

background

#FFFAFA

surface

#FFF3F4

border

#D7CDCE

text

#170F10

muted

#857F7F

Preview Lab

Preview with #E77490

Body copy rendered with the generated semantic roles for this colour.

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