#E7748C#E7748C

#E7748C is a light, vivid red. Relative luminance 0.314; OKLCH L 69.8% C 0.144 H 8.3°. Best body text is #000000 at 7.27:1 contrast (WCAG AA passes).

Color values

HEX	#E7748C
RGB	rgb(231, 116, 140)
HSL	hsl(347, 71%, 68%)
HSV	hsv(347, 50%, 91%)
CMYK	cmyk(0%, 49.8%, 39.4%, 9.4%)
CIE-LAB	lab(62.83, 46.84, 7.90)
CIE-LCH	lch(62.83, 47.50, 9.57°)
OKLab	oklab(69.77% 0.1422 0.0209)
OKLCH	oklch(69.77% 0.144 8.3)
XYZ	xyz(43.9365, 31.3775, 28.5484)
Luminance	0.3137 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E7748C #74E7CF

analogous

#E774C6 #E7748C #E79574

triadic

#E7748C #8CE774 #748CE7

tetradic

#E7748C #C6E774 #74E7CF #9574E7

square

#E7748C #C6E774 #74E7CF #9574E7

split-complementary

#E7748C #74E795 #74C6E7

monochromatic

#C02142 #DE4061 #E7748C #F0A8B7 #F9DCE2

Accessibility & contrast

On white

2.89

#E7748C on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.27

#E7748C on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E7748C

7.27:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E7748C	#FFFFFF	#000000	##000000
##E7748C	1.00	2.89	7.27	7.27
#FFFFFF	2.89	1.00	21.00	21.00
#000000	7.27	21.00	1.00	1.00
##000000	7.27	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#898A8D

Deuteranopia (green-blind)

#A7A089

Tritanopia (blue-blind)

#F9687D

Achromatopsia (no color)

#989898

Design tokens & code

CSS

--color: #e7748c;
/* rgb */ color: rgb(231, 116, 140);
/* oklch */ color: oklch(69.8% 0.144 8.3);

Tailwind

colors: {
  custom: {
    50: '#f29fad',
    500: '#e7748c',
    950: '#000000',
  },
}

SCSS

$custom: #e7748c;
$custom-light: #f29fad;
$custom-dark: #000000;

JSON

{
  "hex": "#e7748c",
  "rgb": {
    "r": 231,
    "g": 116,
    "b": 140
  },
  "hsl": {
    "h": 347.478,
    "s": 70.552,
    "l": 68.039
  },
  "oklch": {
    "l": 0.69774,
    "c": 0.14372,
    "h": 8.3
  },
  "luminance": 0.31373
}

Semantic roles & 50–950 ramp

primary

#E7748C

secondary

#CAEDE6

accent

#D3AB13

background

#FFFAFA

surface

#FFF3F4

border

#D7CDCE

text

#170F10

muted

#857F7F

Preview Lab

Preview with #E7748C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →