#E77470#E77470

#E77470 is a light, vivid red. Relative luminance 0.306; OKLCH L 69.1% C 0.143 H 23.5°. Best body text is #000000 at 7.13:1 contrast (WCAG AA passes).

Color values

HEX#E77470
RGBrgb(231, 116, 112)
HSLhsl(2, 71%, 67%)
HSVhsv(2, 52%, 91%)
CMYKcmyk(0%, 49.8%, 51.5%, 9.4%)
CIE-LABlab(62.21, 44.09, 23.04)
CIE-LCHlch(62.21, 49.75, 27.59°)
OKLaboklab(69.11% 0.1315 0.0573)
OKLCHoklch(69.11% 0.143 23.5)
XYZxyz(42.1281, 30.6541, 19.0244)
Luminance0.3065 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#E77470 #70E3E7
analogous
#E770A7 #E77470 #E7B070
triadic
#E77470 #70E774 #7470E7
tetradic
#E77470 #A7E770 #70E3E7 #B070E7
square
#E77470 #A7E770 #70E3E7 #B070E7
split-complementary
#E77470 #70E7B0 #70A7E7
monochromatic
#BD2520 #DE413C #E77470 #F0A7A4 #F9DAD9

Accessibility & contrast

On white

2.95
#E77470 on #FFFFFF
AA ✗AA large ✗AAA ✗

On black

7.13
#E77470 on #000000
AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E77470
7.13:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##E77470#FFFFFF#000000##000000
##E774701.002.957.137.13
#FFFFFF2.951.0021.0021.00
#0000007.1321.001.001.00
##0000007.1321.001.001.00

Color blindness preview

Protanopia (red-blind)
#8E886F
Deuteranopia (green-blind)
#AB9F6E
Tritanopia (blue-blind)
#FB6374
Achromatopsia (no color)
#969696

Design tokens & code

CSS
--color: #e77470;
/* rgb */ color: rgb(231, 116, 112);
/* oklch */ color: oklch(69.1% 0.143 23.5);
Tailwind
colors: {
  custom: {
    50: '#f39e99',
    500: '#e77470',
    950: '#000000',
  },
}
SCSS
$custom: #e77470;
$custom-light: #f39e99;
$custom-dark: #000000;
JSON
{
  "hex": "#e77470",
  "rgb": {
    "r": 231,
    "g": 116,
    "b": 112
  },
  "hsl": {
    "h": 2.017,
    "s": 71.257,
    "l": 67.255
  },
  "oklch": {
    "l": 0.69113,
    "c": 0.14344,
    "h": 23.5
  },
  "luminance": 0.3065
}

Semantic roles & 50–950 ramp

primary
#E77470
secondary
#C7EBEC
accent
#CDD312
background
#FFF9F9
surface
#FFF2F2
border
#D7CCCC
text
#180F0D
muted
#867E7E

Preview Lab

Preview with #E77470

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#E77470 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva