#E77464#E77464

#E77464 is a light, vivid red. Relative luminance 0.304; OKLCH L 68.9% C 0.146 H 29.5°. Best body text is #000000 at 7.08:1 contrast (WCAG AA passes).

Color values

HEX	#E77464
RGB	rgb(231, 116, 100)
HSL	hsl(7, 73%, 65%)
HSV	hsv(7, 57%, 91%)
CMYK	cmyk(0%, 49.8%, 56.7%, 9.4%)
CIE-LAB	lab(62.00, 43.12, 29.53)
CIE-LCH	lch(62.00, 52.26, 34.40°)
OKLab	oklab(68.88% 0.1269 0.0717)
OKLCH	oklch(68.88% 0.146 29.5)
XYZ	xyz(41.5039, 30.4045, 15.7371)
Luminance	0.3040 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E77464 #64D7E7

analogous

#E76496 #E77464 #E7B564

triadic

#E77464 #64E774 #7464E7

tetradic

#E77464 #96E764 #64D7E7 #B564E7

square

#E77464 #96E764 #64D7E7 #B564E7

split-complementary

#E77464 #64E7B5 #6496E7

monochromatic

#B52F1C #DF442F #E77464 #EFA499 #F7D3CE

Accessibility & contrast

On white

2.97

#E77464 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.08

#E77464 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E77464

7.08:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E77464	#FFFFFF	#000000	##000000
##E77464	1.00	2.97	7.08	7.08
#FFFFFF	2.97	1.00	21.00	21.00
#000000	7.08	21.00	1.00	1.00
##000000	7.08	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#908762

Deuteranopia (green-blind)

#AC9F62

Tritanopia (blue-blind)

#FB6170

Achromatopsia (no color)

#969696

Design tokens & code

CSS

--color: #e77464;
/* rgb */ color: rgb(231, 116, 100);
/* oklch */ color: oklch(68.9% 0.146 29.5);

Tailwind

colors: {
  custom: {
    50: '#f49e90',
    500: '#e77464',
    950: '#000000',
  },
}

SCSS

$custom: #e77464;
$custom-light: #f49e90;
$custom-dark: #000000;

JSON

{
  "hex": "#e77464",
  "rgb": {
    "r": 231,
    "g": 116,
    "b": 100
  },
  "hsl": {
    "h": 7.328,
    "s": 73.184,
    "l": 64.902
  },
  "oklch": {
    "l": 0.68881,
    "c": 0.14573,
    "h": 29.5
  },
  "luminance": 0.304
}

Semantic roles & 50–950 ramp

primary

#E77464

secondary

#BDE4EA

accent

#BDD510

background

#FFF9F8

surface

#FFF2F0

border

#D7CCCB

text

#180F0C

muted

#867E7D

Preview Lab

Preview with #E77464

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →