#E77398#E77398

#E77398 is a light, vivid pink. Relative luminance 0.315; OKLCH L 70.0% C 0.148 H 1.4°. Best body text is #000000 at 7.30:1 contrast (WCAG AA passes).

Color values

HEX	#E77398
RGB	rgb(231, 115, 152)
HSL	hsl(341, 71%, 68%)
HSV	hsv(341, 50%, 91%)
CMYK	cmyk(0%, 50.2%, 34.2%, 9.4%)
CIE-LAB	lab(62.95, 48.71, 1.19)
CIE-LCH	lch(62.95, 48.72, 1.40°)
OKLab	oklab(69.97% 0.148 0.0037)
OKLCH	oklch(69.97% 0.148 1.4)
XYZ	xyz(44.7554, 31.5216, 33.4269)
Luminance	0.3152 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E77398 #73E7C2

analogous

#E773D2 #E77398 #E78873

triadic

#E77398 #98E773 #7398E7

tetradic

#E77398 #D2E773 #73E7C2 #8873E7

square

#E77398 #D2E773 #73E7C2 #8873E7

split-complementary

#E77398 #73E788 #73D2E7

monochromatic

#BF2153 #DE3F72 #E77398 #F0A7BE #F9DBE5

Accessibility & contrast

On white

2.88

#E77398 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.30

#E77398 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E77398

7.30:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E77398	#FFFFFF	#000000	##000000
##E77398	1.00	2.88	7.30	7.30
#FFFFFF	2.88	1.00	21.00	21.00
#000000	7.30	21.00	1.00	1.00
##000000	7.30	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#868B99

Deuteranopia (green-blind)

#A4A195

Tritanopia (blue-blind)

#F76A81

Achromatopsia (no color)

#989898

Design tokens & code

CSS

--color: #e77398;
/* rgb */ color: rgb(231, 115, 152);
/* oklch */ color: oklch(70.0% 0.148 1.4);

Tailwind

colors: {
  custom: {
    50: '#f29eb6',
    500: '#e77398',
    950: '#000000',
  },
}

SCSS

$custom: #e77398;
$custom-light: #f29eb6;
$custom-dark: #000000;

JSON

{
  "hex": "#e77398",
  "rgb": {
    "r": 231,
    "g": 115,
    "b": 152
  },
  "hsl": {
    "h": 340.862,
    "s": 70.732,
    "l": 67.843
  },
  "oklch": {
    "l": 0.69968,
    "c": 0.14807,
    "h": 1.4
  },
  "luminance": 0.31517
}

Semantic roles & 50–950 ramp

primary

#E77398

secondary

#C9EDE1

accent

#D39613

background

#FFF9FB

surface

#FFF2F6

border

#D7CCD0

text

#170F11

muted

#857E80

Preview Lab

Preview with #E77398

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →