#E77384#E77384

#E77384 is a light, vivid red. Relative luminance 0.309; OKLCH L 69.4% C 0.144 H 12.4°. Best body text is #000000 at 7.18:1 contrast (WCAG AA passes).

Color values

HEX	#E77384
RGB	rgb(231, 115, 132)
HSL	hsl(351, 71%, 68%)
HSV	hsv(351, 50%, 91%)
CMYK	cmyk(0%, 50.2%, 42.9%, 9.4%)
CIE-LAB	lab(62.44, 46.48, 11.94)
CIE-LCH	lch(62.44, 47.99, 14.40°)
OKLab	oklab(69.42% 0.1407 0.0309)
OKLCH	oklch(69.42% 0.144 12.4)
XYZ	xyz(43.2532, 30.9208, 25.5157)
Luminance	0.3092 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E77384 #73E7D6

analogous

#E773BE #E77384 #E79C73

triadic

#E77384 #84E773 #7384E7

tetradic

#E77384 #BEE773 #73E7D6 #9C73E7

square

#E77384 #BEE773 #73E7D6 #9C73E7

split-complementary

#E77384 #73E79C #73BEE7

monochromatic

#BF2138 #DE3F56 #E77384 #F0A7B2 #F9DBE0

Accessibility & contrast

On white

2.92

#E77384 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.18

#E77384 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E77384

7.18:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E77384	#FFFFFF	#000000	##000000
##E77384	1.00	2.92	7.18	7.18
#FFFFFF	2.92	1.00	21.00	21.00
#000000	7.18	21.00	1.00	1.00
##000000	7.18	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#8A8984

Deuteranopia (green-blind)

#A7A082

Tritanopia (blue-blind)

#F96579

Achromatopsia (no color)

#979797

Design tokens & code

CSS

--color: #e77384;
/* rgb */ color: rgb(231, 115, 132);
/* oklch */ color: oklch(69.4% 0.144 12.4);

Tailwind

colors: {
  custom: {
    50: '#f29ea7',
    500: '#e77384',
    950: '#000000',
  },
}

SCSS

$custom: #e77384;
$custom-light: #f29ea7;
$custom-dark: #000000;

JSON

{
  "hex": "#e77384",
  "rgb": {
    "r": 231,
    "g": 115,
    "b": 132
  },
  "hsl": {
    "h": 351.207,
    "s": 70.732,
    "l": 67.843
  },
  "oklch": {
    "l": 0.69421,
    "c": 0.14411,
    "h": 12.4
  },
  "luminance": 0.30916
}

Semantic roles & 50–950 ramp

primary

#E77384

secondary

#C9EDE8

accent

#D3B713

background

#FFF9FA

surface

#FFF2F4

border

#D7CCCE

text

#170F0F

muted

#857E7F

Preview Lab

Preview with #E77384

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →