#E7737F#E7737F

#E7737F is a light, vivid red. Relative luminance 0.308; OKLCH L 69.3% C 0.144 H 15.1°. Best body text is #000000 at 7.16:1 contrast (WCAG AA passes).

Color values

HEX	#E7737F
RGB	rgb(231, 115, 127)
HSL	hsl(354, 71%, 68%)
HSV	hsv(354, 50%, 91%)
CMYK	cmyk(0%, 50.2%, 45%, 9.4%)
CIE-LAB	lab(62.33, 45.98, 14.64)
CIE-LCH	lch(62.33, 48.25, 17.67°)
OKLab	oklab(69.3% 0.1388 0.0375)
OKLCH	oklch(69.3% 0.144 15.1)
XYZ	xyz(42.9193, 30.7872, 23.7568)
Luminance	0.3078 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E7737F #73E7DB

analogous

#E773B9 #E7737F #E7A173

triadic

#E7737F #7FE773 #737FE7

tetradic

#E7737F #B9E773 #73E7DB #A173E7

square

#E7737F #B9E773 #73E7DB #A173E7

split-complementary

#E7737F #73E7A1 #73B9E7

monochromatic

#BF2131 #DE3F4F #E7737F #F0A7AF #F9DBDF

Accessibility & contrast

On white

2.93

#E7737F on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.16

#E7737F on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E7737F

7.16:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E7737F	#FFFFFF	#000000	##000000
##E7737F	1.00	2.93	7.16	7.16
#FFFFFF	2.93	1.00	21.00	21.00
#000000	7.16	21.00	1.00	1.00
##000000	7.16	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#8B887F

Deuteranopia (green-blind)

#A8A07D

Tritanopia (blue-blind)

#FA6478

Achromatopsia (no color)

#979797

Design tokens & code

CSS

--color: #e7737f;
/* rgb */ color: rgb(231, 115, 127);
/* oklch */ color: oklch(69.3% 0.144 15.1);

Tailwind

colors: {
  custom: {
    50: '#f39ea4',
    500: '#e7737f',
    950: '#000000',
  },
}

SCSS

$custom: #e7737f;
$custom-light: #f39ea4;
$custom-dark: #000000;

JSON

{
  "hex": "#e7737f",
  "rgb": {
    "r": 231,
    "g": 115,
    "b": 127
  },
  "hsl": {
    "h": 353.793,
    "s": 70.732,
    "l": 67.843
  },
  "oklch": {
    "l": 0.69299,
    "c": 0.14382,
    "h": 15.1
  },
  "luminance": 0.30783
}

Semantic roles & 50–950 ramp

primary

#E7737F

secondary

#C9EDE9

accent

#D3BF13

background

#FFF9FA

surface

#FFF2F3

border

#D7CCCD

text

#170F0F

muted

#857E7F

Preview Lab

Preview with #E7737F

Body copy rendered with the generated semantic roles for this colour.

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