#E77374#E77374

#E77374 is a light, vivid red. Relative luminance 0.305; OKLCH L 69.0% C 0.144 H 21.0°. Best body text is #000000 at 7.10:1 contrast (WCAG AA passes).

Color values

HEX	#E77374
RGB	rgb(231, 115, 116)
HSL	hsl(359, 71%, 68%)
HSV	hsv(359, 50%, 91%)
CMYK	cmyk(0%, 50.2%, 49.8%, 9.4%)
CIE-LAB	lab(62.10, 44.94, 20.61)
CIE-LCH	lch(62.10, 49.44, 24.64°)
OKLab	oklab(69.05% 0.1346 0.0517)
OKLCH	oklch(69.05% 0.144 21)
XYZ	xyz(42.2411, 30.5159, 20.1852)
Luminance	0.3051 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E77374 #73E7E6

analogous

#E773AE #E77374 #E7AC73

triadic

#E77374 #74E773 #7374E7

tetradic

#E77374 #AEE773 #73E7E6 #AC73E7

square

#E77374 #AEE773 #73E7E6 #AC73E7

split-complementary

#E77374 #73E7AC #73AEE7

monochromatic

#BF2122 #DE3F40 #E77374 #F0A7A8 #F9DBDC

Accessibility & contrast

On white

2.96

#E77374 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.10

#E77374 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E77374

7.10:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E77374	#FFFFFF	#000000	##000000
##E77374	1.00	2.96	7.10	7.10
#FFFFFF	2.96	1.00	21.00	21.00
#000000	7.10	21.00	1.00	1.00
##000000	7.10	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#8D8773

Deuteranopia (green-blind)

#AA9F72

Tritanopia (blue-blind)

#FA6274

Achromatopsia (no color)

#969696

Design tokens & code

CSS

--color: #e77374;
/* rgb */ color: rgb(231, 115, 116);
/* oklch */ color: oklch(69.0% 0.144 21.0);

Tailwind

colors: {
  custom: {
    50: '#f39e9c',
    500: '#e77374',
    950: '#000000',
  },
}

SCSS

$custom: #e77374;
$custom-light: #f39e9c;
$custom-dark: #000000;

JSON

{
  "hex": "#e77374",
  "rgb": {
    "r": 231,
    "g": 115,
    "b": 116
  },
  "hsl": {
    "h": 359.483,
    "s": 70.732,
    "l": 67.843
  },
  "oklch": {
    "l": 0.69048,
    "c": 0.14418,
    "h": 21
  },
  "luminance": 0.30511
}

Semantic roles & 50–950 ramp

primary

#E77374

secondary

#C9EDEC

accent

#D3D113

background

#FFF9F9

surface

#FFF2F2

border

#D7CCCC

text

#180F0E

muted

#867E7E

Preview Lab

Preview with #E77374

Body copy rendered with the generated semantic roles for this colour.

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