#E7736D#E7736D

#E7736D is a light, vivid red. Relative luminance 0.304; OKLCH L 68.9% C 0.145 H 24.6°. Best body text is #000000 at 7.07:1 contrast (WCAG AA passes).

Color values

HEX	#E7736D
RGB	rgb(231, 115, 109)
HSL	hsl(3, 72%, 67%)
HSV	hsv(3, 53%, 91%)
CMYK	cmyk(0%, 50.2%, 52.8%, 9.4%)
CIE-LAB	lab(61.96, 44.34, 24.41)
CIE-LCH	lch(61.96, 50.61, 28.83°)
OKLab	oklab(68.9% 0.1319 0.0604)
OKLCH	oklch(68.9% 0.145 24.6)
XYZ	xyz(41.8492, 30.3591, 18.1211)
Luminance	0.3035 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E7736D #6DE1E7

analogous

#E76DA4 #E7736D #E7B06D

triadic

#E7736D #6DE773 #736DE7

tetradic

#E7736D #A4E76D #6DE1E7 #B06DE7

square

#E7736D #A4E76D #6DE1E7 #B06DE7

split-complementary

#E7736D #6DE7B0 #6DA4E7

monochromatic

#BB261F #DE4138 #E7736D #F0A5A2 #F8D8D6

Accessibility & contrast

On white

2.97

#E7736D on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.07

#E7736D on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E7736D

7.07:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E7736D	#FFFFFF	#000000	##000000
##E7736D	1.00	2.97	7.07	7.07
#FFFFFF	2.97	1.00	21.00	21.00
#000000	7.07	21.00	1.00	1.00
##000000	7.07	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#8E876C

Deuteranopia (green-blind)

#AB9F6B

Tritanopia (blue-blind)

#FB6172

Achromatopsia (no color)

#969696

Design tokens & code

CSS

--color: #e7736d;
/* rgb */ color: rgb(231, 115, 109);
/* oklch */ color: oklch(68.9% 0.145 24.6);

Tailwind

colors: {
  custom: {
    50: '#f39e97',
    500: '#e7736d',
    950: '#000000',
  },
}

SCSS

$custom: #e7736d;
$custom-light: #f39e97;
$custom-dark: #000000;

JSON

{
  "hex": "#e7736d",
  "rgb": {
    "r": 231,
    "g": 115,
    "b": 109
  },
  "hsl": {
    "h": 2.951,
    "s": 71.765,
    "l": 66.667
  },
  "oklch": {
    "l": 0.68903,
    "c": 0.14504,
    "h": 24.6
  },
  "luminance": 0.30355
}

Semantic roles & 50–950 ramp

primary

#E7736D

secondary

#C4EAEC

accent

#CAD412

background

#FFF9F9

surface

#FFF2F2

border

#D7CCCC

text

#180F0D

muted

#867E7E

Preview Lab

Preview with #E7736D

Body copy rendered with the generated semantic roles for this colour.

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