#E7736B#E7736B

#E7736B is a light, vivid red. Relative luminance 0.303; OKLCH L 68.9% C 0.145 H 25.6°. Best body text is #000000 at 7.06:1 contrast (WCAG AA passes).

Color values

HEX	#E7736B
RGB	rgb(231, 115, 107)
HSL	hsl(4, 72%, 66%)
HSV	hsv(4, 54%, 91%)
CMYK	cmyk(0%, 50.2%, 53.7%, 9.4%)
CIE-LAB	lab(61.93, 44.17, 25.49)
CIE-LCH	lch(61.93, 51.00, 29.99°)
OKLab	oklab(68.86% 0.1311 0.0628)
OKLCH	oklch(68.86% 0.145 25.6)
XYZ	xyz(41.7428, 30.3166, 17.5605)
Luminance	0.3031 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E7736B #6BDFE7

analogous

#E76BA1 #E7736B #E7B16B

triadic

#E7736B #6BE773 #736BE7

tetradic

#E7736B #A1E76B #6BDFE7 #B16BE7

square

#E7736B #A1E76B #6BDFE7 #B16BE7

split-complementary

#E7736B #6BE7B1 #6BA1E7

monochromatic

#BA281E #DE4136 #E7736B #F0A5A0 #F8D7D4

Accessibility & contrast

On white

2.97

#E7736B on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.06

#E7736B on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E7736B

7.06:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E7736B	#FFFFFF	#000000	##000000
##E7736B	1.00	2.97	7.06	7.06
#FFFFFF	2.97	1.00	21.00	21.00
#000000	7.06	21.00	1.00	1.00
##000000	7.06	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#8E876A

Deuteranopia (green-blind)

#AB9F69

Tritanopia (blue-blind)

#FB6172

Achromatopsia (no color)

#969696

Design tokens & code

CSS

--color: #e7736b;
/* rgb */ color: rgb(231, 115, 107);
/* oklch */ color: oklch(68.9% 0.145 25.6);

Tailwind

colors: {
  custom: {
    50: '#f49e95',
    500: '#e7736b',
    950: '#000000',
  },
}

SCSS

$custom: #e7736b;
$custom-light: #f49e95;
$custom-dark: #000000;

JSON

{
  "hex": "#e7736b",
  "rgb": {
    "r": 231,
    "g": 115,
    "b": 107
  },
  "hsl": {
    "h": 3.871,
    "s": 72.093,
    "l": 66.275
  },
  "oklch": {
    "l": 0.68864,
    "c": 0.14538,
    "h": 25.6
  },
  "luminance": 0.30312
}

Semantic roles & 50–950 ramp

primary

#E7736B

secondary

#C3E9EB

accent

#C8D411

background

#FFF9F9

surface

#FFF2F1

border

#D7CCCB

text

#180F0D

muted

#867E7E

Preview Lab

Preview with #E7736B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →