#E77278#E77278

#E77278 is a light, vivid red. Relative luminance 0.304; OKLCH L 69.0% C 0.145 H 18.5°. Best body text is #000000 at 7.08:1 contrast (WCAG AA passes).

Color values

HEX	#E77278
RGB	rgb(231, 114, 120)
HSL	hsl(357, 71%, 68%)
HSV	hsv(357, 51%, 91%)
CMYK	cmyk(0%, 50.6%, 48.1%, 9.4%)
CIE-LAB	lab(61.98, 45.80, 18.17)
CIE-LCH	lch(61.98, 49.27, 21.64°)
OKLab	oklab(68.99% 0.1377 0.046)
OKLCH	oklch(68.99% 0.145 18.5)
XYZ	xyz(42.3654, 30.3842, 21.3993)
Luminance	0.3038 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E77278 #72E7E1

analogous

#E772B3 #E77278 #E7A672

triadic

#E77278 #78E772 #7278E7

tetradic

#E77278 #B3E772 #72E7E1 #A672E7

square

#E77278 #B3E772 #72E7E1 #A672E7

split-complementary

#E77278 #72E7A6 #72B3E7

monochromatic

#BE2028 #DE3E46 #E77278 #F0A6AA #F9DBDC

Accessibility & contrast

On white

2.97

#E77278 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.08

#E77278 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E77278

7.08:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E77278	#FFFFFF	#000000	##000000
##E77278	1.00	2.97	7.08	7.08
#FFFFFF	2.97	1.00	21.00	21.00
#000000	7.08	21.00	1.00	1.00
##000000	7.08	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#8C8778

Deuteranopia (green-blind)

#A99F76

Tritanopia (blue-blind)

#FA6275

Achromatopsia (no color)

#969696

Design tokens & code

CSS

--color: #e77278;
/* rgb */ color: rgb(231, 114, 120);
/* oklch */ color: oklch(69.0% 0.145 18.5);

Tailwind

colors: {
  custom: {
    50: '#f39d9e',
    500: '#e77278',
    950: '#000000',
  },
}

SCSS

$custom: #e77278;
$custom-light: #f39d9e;
$custom-dark: #000000;

JSON

{
  "hex": "#e77278",
  "rgb": {
    "r": 231,
    "g": 114,
    "b": 120
  },
  "hsl": {
    "h": 356.923,
    "s": 70.909,
    "l": 67.647
  },
  "oklch": {
    "l": 0.6899,
    "c": 0.14515,
    "h": 18.5
  },
  "luminance": 0.3038
}

Semantic roles & 50–950 ramp

primary

#E77278

secondary

#C8EDEB

accent

#D3C913

background

#FFF9F9

surface

#FFF2F2

border

#D7CCCC

text

#180E0E

muted

#867E7E

Preview Lab

Preview with #E77278

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →