#E7708C#E7708C

#E7708C is a light, vivid red. Relative luminance 0.305; OKLCH L 69.2% C 0.149 H 7.0°. Best body text is #000000 at 7.09:1 contrast (WCAG AA passes).

Color values

HEX	#E7708C
RGB	rgb(231, 112, 140)
HSL	hsl(346, 71%, 67%)
HSV	hsv(346, 52%, 91%)
CMYK	cmyk(0%, 51.5%, 39.4%, 9.4%)
CIE-LAB	lab(62.06, 48.80, 6.81)
CIE-LCH	lch(62.06, 49.27, 7.94°)
OKLab	oklab(69.2% 0.1483 0.0181)
OKLCH	oklch(69.2% 0.149 7)
XYZ	xyz(43.4853, 30.4751, 28.3980)
Luminance	0.3047 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E7708C #70E7CB

analogous

#E770C8 #E7708C #E78F70

triadic

#E7708C #8CE770 #708CE7

tetradic

#E7708C #C8E770 #70E7CB #8F70E7

square

#E7708C #C8E770 #70E7CB #8F70E7

split-complementary

#E7708C #70E78F #70C8E7

monochromatic

#BD2045 #DE3C62 #E7708C #F0A4B6 #F9D9E0

Accessibility & contrast

On white

2.96

#E7708C on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.09

#E7708C on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E7708C

7.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E7708C	#FFFFFF	#000000	##000000
##E7708C	1.00	2.96	7.09	7.09
#FFFFFF	2.96	1.00	21.00	21.00
#000000	7.09	21.00	1.00	1.00
##000000	7.09	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#86888D

Deuteranopia (green-blind)

#A49F89

Tritanopia (blue-blind)

#F9647A

Achromatopsia (no color)

#969696

Design tokens & code

CSS

--color: #e7708c;
/* rgb */ color: rgb(231, 112, 140);
/* oklch */ color: oklch(69.2% 0.149 7.0);

Tailwind

colors: {
  custom: {
    50: '#f29cad',
    500: '#e7708c',
    950: '#000000',
  },
}

SCSS

$custom: #e7708c;
$custom-light: #f29cad;
$custom-dark: #000000;

JSON

{
  "hex": "#e7708c",
  "rgb": {
    "r": 231,
    "g": 112,
    "b": 140
  },
  "hsl": {
    "h": 345.882,
    "s": 71.257,
    "l": 67.255
  },
  "oklch": {
    "l": 0.69199,
    "c": 0.14938,
    "h": 7
  },
  "luminance": 0.30471
}

Semantic roles & 50–950 ramp

primary

#E7708C

secondary

#C7ECE3

accent

#D3A612

background

#FFF9FA

surface

#FFF2F4

border

#D7CCCE

text

#170E10

muted

#857E7F

Preview Lab

Preview with #E7708C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →