#E7707D#E7707D

#E7707D is a light, vivid red. Relative luminance 0.301; OKLCH L 68.8% C 0.148 H 15.0°. Best body text is #000000 at 7.01:1 contrast (WCAG AA passes).

Color values

HEX	#E7707D
RGB	rgb(231, 112, 125)
HSL	hsl(353, 71%, 67%)
HSV	hsv(353, 52%, 91%)
CMYK	cmyk(0%, 51.5%, 45.9%, 9.4%)
CIE-LAB	lab(61.71, 47.26, 14.93)
CIE-LCH	lch(61.71, 49.56, 17.53°)
OKLab	oklab(68.82% 0.1427 0.0382)
OKLCH	oklch(68.82% 0.148 15)
XYZ	xyz(42.4537, 30.0625, 22.9650)
Luminance	0.3006 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E7707D #70E7DA

analogous

#E770B9 #E7707D #E79E70

triadic

#E7707D #7DE770 #707DE7

tetradic

#E7707D #B9E770 #70E7DA #9E70E7

square

#E7707D #B9E770 #70E7DA #9E70E7

split-complementary

#E7707D #70E79E #70B9E7

monochromatic

#BD2031 #DE3C4D #E7707D #F0A4AD #F9D9DC

Accessibility & contrast

On white

3.00

#E7707D on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

7.01

#E7707D on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E7707D

7.01:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E7707D	#FFFFFF	#000000	##000000
##E7707D	1.00	3.00	7.01	7.01
#FFFFFF	3.00	1.00	21.00	21.00
#000000	7.01	21.00	1.00	1.00
##000000	7.01	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#89867D

Deuteranopia (green-blind)

#A79E7A

Tritanopia (blue-blind)

#FA6175

Achromatopsia (no color)

#959595

Design tokens & code

CSS

--color: #e7707d;
/* rgb */ color: rgb(231, 112, 125);
/* oklch */ color: oklch(68.8% 0.148 15.0);

Tailwind

colors: {
  custom: {
    50: '#f39ca2',
    500: '#e7707d',
    950: '#000000',
  },
}

SCSS

$custom: #e7707d;
$custom-light: #f39ca2;
$custom-dark: #000000;

JSON

{
  "hex": "#e7707d",
  "rgb": {
    "r": 231,
    "g": 112,
    "b": 125
  },
  "hsl": {
    "h": 353.445,
    "s": 71.257,
    "l": 67.255
  },
  "oklch": {
    "l": 0.68816,
    "c": 0.14769,
    "h": 15
  },
  "luminance": 0.30058
}

Semantic roles & 50–950 ramp

primary

#E7707D

secondary

#C7ECE8

accent

#D3BE12

background

#FFF9F9

surface

#FFF2F2

border

#D7CCCC

text

#180E0F

muted

#867E7E

Preview Lab

Preview with #E7707D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →