#E77078#E77078

#E77078 is a light, vivid red. Relative luminance 0.299; OKLCH L 68.7% C 0.148 H 17.6°. Best body text is #000000 at 6.99:1 contrast (WCAG AA passes).

Color values

HEX	#E77078
RGB	rgb(231, 112, 120)
HSL	hsl(356, 71%, 67%)
HSV	hsv(356, 52%, 91%)
CMYK	cmyk(0%, 51.5%, 48.1%, 9.4%)
CIE-LAB	lab(61.60, 46.78, 17.65)
CIE-LCH	lch(61.60, 50.00, 20.67°)
OKLab	oklab(68.7% 0.1407 0.0447)
OKLCH	oklch(68.7% 0.148 17.6)
XYZ	xyz(42.1423, 29.9379, 21.3249)
Luminance	0.2993 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E77078 #70E7DF

analogous

#E770B4 #E77078 #E7A370

triadic

#E77078 #78E770 #7078E7

tetradic

#E77078 #B4E770 #70E7DF #A370E7

square

#E77078 #B4E770 #70E7DF #A370E7

split-complementary

#E77078 #70E7A3 #70B4E7

monochromatic

#BD202A #DE3C47 #E77078 #F0A4A9 #F9D9DB

Accessibility & contrast

On white

3.01

#E77078 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

6.99

#E77078 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E77078

6.99:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E77078	#FFFFFF	#000000	##000000
##E77078	1.00	3.01	6.99	6.99
#FFFFFF	3.01	1.00	21.00	21.00
#000000	6.99	21.00	1.00	1.00
##000000	6.99	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#8A8678

Deuteranopia (green-blind)

#A89E75

Tritanopia (blue-blind)

#FA6073

Achromatopsia (no color)

#959595

Design tokens & code

CSS

--color: #e77078;
/* rgb */ color: rgb(231, 112, 120);
/* oklch */ color: oklch(68.7% 0.148 17.6);

Tailwind

colors: {
  custom: {
    50: '#f39c9e',
    500: '#e77078',
    950: '#000000',
  },
}

SCSS

$custom: #e77078;
$custom-light: #f39c9e;
$custom-dark: #000000;

JSON

{
  "hex": "#e77078",
  "rgb": {
    "r": 231,
    "g": 112,
    "b": 120
  },
  "hsl": {
    "h": 355.966,
    "s": 71.257,
    "l": 67.255
  },
  "oklch": {
    "l": 0.68699,
    "c": 0.14767,
    "h": 17.6
  },
  "luminance": 0.29933
}

Semantic roles & 50–950 ramp

primary

#E77078

secondary

#C7ECEA

accent

#D3C612

background

#FFF9F9

surface

#FFF2F2

border

#D7CCCC

text

#180E0E

muted

#867E7E

Preview Lab

Preview with #E77078

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →