#E769AD#E769AD

#E769AD is a light, vivid pink. Relative luminance 0.301; OKLCH L 69.3% C 0.173 H 349.0°. Best body text is #000000 at 7.02:1 contrast (WCAG AA passes).

Color values

HEX#E769AD
RGBrgb(231, 105, 173)
HSLhsl(328, 72%, 66%)
HSVhsv(328, 55%, 91%)
CMYKcmyk(0%, 54.5%, 25.1%, 9.4%)
CIE-LABlab(61.75, 56.14, -12.61)
CIE-LCHlch(61.75, 57.54, 347.34°)
OKLaboklab(69.28% 0.1693 -0.0329)
OKLCHoklch(69.28% 0.173 349)
XYZxyz(45.5510, 30.1133, 42.9405)
Luminance0.3011 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#E769AD #69E7A3
analogous
#E269E7 #E769AD #E7696E
triadic
#E769AD #ADE769 #69ADE7
tetradic
#E769AD #E7E269 #69E7A3 #696EE7
square
#E769AD #E7E269 #69E7A3 #696EE7
split-complementary
#E769AD #6EE769 #69E7E2
monochromatic
#B81D71 #DF3490 #E769AD #EF9ECA #F8D3E7

Accessibility & contrast

On white

2.99
#E769AD on #FFFFFF
AA ✗AA large ✗AAA ✗

On black

7.02
#E769AD on #000000
AA ✓AA large ✓AAA ✓

Best text color

#000000 on #E769AD
7.02:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##E769AD#FFFFFF#000000##000000
##E769AD1.002.997.027.02
#FFFFFF2.991.0021.0021.00
#0000007.0221.001.001.00
##0000007.0221.001.001.00

Color blindness preview

Protanopia (red-blind)
#7787AF
Deuteranopia (green-blind)
#999DAA
Tritanopia (blue-blind)
#F66583
Achromatopsia (no color)
#959595

Design tokens & code

CSS
--color: #e769ad;
/* rgb */ color: rgb(231, 105, 173);
/* oklch */ color: oklch(69.3% 0.173 349.0);
Tailwind
colors: {
  custom: {
    50: '#f299c5',
    500: '#e769ad',
    950: '#000000',
  },
}
SCSS
$custom: #e769ad;
$custom-light: #f299c5;
$custom-dark: #000000;
JSON
{
  "hex": "#e769ad",
  "rgb": {
    "r": 231,
    "g": 105,
    "b": 173
  },
  "hsl": {
    "h": 327.619,
    "s": 72.414,
    "l": 65.882
  },
  "oklch": {
    "l": 0.69283,
    "c": 0.17251,
    "h": 349
  },
  "luminance": 0.30109
}

Semantic roles & 50–950 ramp

primary
#E769AD
secondary
#C1EBD4
accent
#D46B11
background
#FFF9FC
surface
#FFF2F8
border
#D7CCD1
text
#170E12
muted
#857E81

Preview Lab

Preview with #E769AD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#E769AD Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva