#E7698A#E7698A

#E7698A is a light, vivid pink. Relative luminance 0.289; OKLCH L 68.2% C 0.159 H 5.8°. Best body text is #000000 at 6.79:1 contrast (WCAG AA passes).

Color values

HEX	#E7698A
RGB	rgb(231, 105, 138)
HSL	hsl(344, 72%, 66%)
HSV	hsv(344, 55%, 91%)
CMYK	cmyk(0%, 54.5%, 40.3%, 9.4%)
CIE-LAB	lab(60.72, 51.94, 6.04)
CIE-LCH	lch(60.72, 52.29, 6.63°)
OKLab	oklab(68.17% 0.158 0.0162)
OKLCH	oklch(68.17% 0.159 5.8)
XYZ	xyz(42.5966, 28.9316, 27.3809)
Luminance	0.2893 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E7698A #69E7C6

analogous

#E769C9 #E7698A #E78769

triadic

#E7698A #8AE769 #698AE7

tetradic

#E7698A #C9E769 #69E7C6 #8769E7

square

#E7698A #C9E769 #69E7C6 #8769E7

split-complementary

#E7698A #69E787 #69C9E7

monochromatic

#B81D46 #DF3461 #E7698A #EF9EB3 #F8D3DC

Accessibility & contrast

On white

3.09

#E7698A on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

6.79

#E7698A on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E7698A

6.79:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E7698A	#FFFFFF	#000000	##000000
##E7698A	1.00	3.09	6.79	6.79
#FFFFFF	3.09	1.00	21.00	21.00
#000000	6.79	21.00	1.00	1.00
##000000	6.79	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#81838B

Deuteranopia (green-blind)

#A19C87

Tritanopia (blue-blind)

#F95C75

Achromatopsia (no color)

#929292

Design tokens & code

CSS

--color: #e7698a;
/* rgb */ color: rgb(231, 105, 138);
/* oklch */ color: oklch(68.2% 0.159 5.8);

Tailwind

colors: {
  custom: {
    50: '#f398ac',
    500: '#e7698a',
    950: '#000000',
  },
}

SCSS

$custom: #e7698a;
$custom-light: #f398ac;
$custom-dark: #000000;

JSON

{
  "hex": "#e7698a",
  "rgb": {
    "r": 231,
    "g": 105,
    "b": 138
  },
  "hsl": {
    "h": 344.286,
    "s": 72.414,
    "l": 65.882
  },
  "oklch": {
    "l": 0.68173,
    "c": 0.15882,
    "h": 5.8
  },
  "luminance": 0.28927
}

Semantic roles & 50–950 ramp

primary

#E7698A

secondary

#C1EBE0

accent

#D4A111

background

#FFF9FA

surface

#FFF2F4

border

#D7CCCE

text

#170E10

muted

#857E7F

Preview Lab

Preview with #E7698A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →