#E7694B#E7694B

#E7694B is a light, vivid red. Relative luminance 0.276; OKLCH L 66.9% C 0.163 H 34.7°. Best body text is #000000 at 6.52:1 contrast (WCAG AA passes).

Color values

HEX	#E7694B
RGB	rgb(231, 105, 75)
HSL	hsl(12, 76%, 60%)
HSV	hsv(12, 68%, 91%)
CMYK	cmyk(0%, 54.5%, 67.5%, 9.4%)
CIE-LAB	lab(59.53, 46.87, 40.25)
CIE-LCH	lch(59.53, 61.78, 40.65°)
OKLab	oklab(66.89% 0.1343 0.093)
OKLCH	oklch(66.89% 0.163 34.7)
XYZ	xyz(39.2803, 27.6050, 9.9151)
Luminance	0.2760 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E7694B #4BC9E7

analogous

#E74B7B #E7694B #E7B74B

triadic

#E7694B #4BE769 #694BE7

tetradic

#E7694B #7BE74B #4BC9E7 #B74BE7

square

#E7694B #7BE74B #4BC9E7 #B74BE7

split-complementary

#E7694B #4BE7B7 #4B7BE7

monochromatic

#A23116 #D8411D #E7694B #EE9681 #F5C3B7

Accessibility & contrast

On white

3.22

#E7694B on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

6.52

#E7694B on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E7694B

6.52:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E7694B	#FFFFFF	#000000	##000000
##E7694B	1.00	3.22	6.52	6.52
#FFFFFF	3.22	1.00	21.00	21.00
#000000	6.52	21.00	1.00	1.00
##000000	6.52	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#8A7E48

Deuteranopia (green-blind)

#A99A48

Tritanopia (blue-blind)

#FD5062

Achromatopsia (no color)

#8F8F8F

Design tokens & code

CSS

--color: #e7694b;
/* rgb */ color: rgb(231, 105, 75);
/* oklch */ color: oklch(66.9% 0.163 34.7);

Tailwind

colors: {
  custom: {
    50: '#f5977e',
    500: '#e7694b',
    950: '#000000',
  },
}

SCSS

$custom: #e7694b;
$custom-light: #f5977e;
$custom-dark: #000000;

JSON

{
  "hex": "#e7694b",
  "rgb": {
    "r": 231,
    "g": 105,
    "b": 75
  },
  "hsl": {
    "h": 11.538,
    "s": 76.471,
    "l": 60
  },
  "oklch": {
    "l": 0.66887,
    "c": 0.16335,
    "h": 34.7
  },
  "luminance": 0.276
}

Semantic roles & 50–950 ramp

primary

#E7694B

secondary

#A9D9E5

accent

#CEF335

background

#FFF9F7

surface

#FFF2EE

border

#D7CCC9

text

#180E0A

muted

#867E7C

Preview Lab

Preview with #E7694B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →