#E7694A#E7694A

#E7694A is a light, vivid red. Relative luminance 0.276; OKLCH L 66.9% C 0.164 H 35.0°. Best body text is #000000 at 6.52:1 contrast (WCAG AA passes).

Color values

HEX	#E7694A
RGB	rgb(231, 105, 74)
HSL	hsl(12, 77%, 60%)
HSV	hsv(12, 68%, 91%)
CMYK	cmyk(0%, 54.5%, 68%, 9.4%)
CIE-LAB	lab(59.52, 46.82, 40.77)
CIE-LCH	lch(59.52, 62.08, 41.05°)
OKLab	oklab(66.87% 0.134 0.0939)
OKLCH	oklch(66.87% 0.164 35)
XYZ	xyz(39.2463, 27.5915, 9.7362)
Luminance	0.2759 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E7694A #4AC8E7

analogous

#E74A7A #E7694A #E7B74A

triadic

#E7694A #4AE769 #694AE7

tetradic

#E7694A #7AE74A #4AC8E7 #B74AE7

square

#E7694A #7AE74A #4AC8E7 #B74AE7

split-complementary

#E7694A #4AE7B7 #4A7AE7

monochromatic

#A13115 #D7411D #E7694A #EE9680 #F5C3B6

Accessibility & contrast

On white

3.22

#E7694A on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

6.52

#E7694A on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E7694A

6.52:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E7694A	#FFFFFF	#000000	##000000
##E7694A	1.00	3.22	6.52	6.52
#FFFFFF	3.22	1.00	21.00	21.00
#000000	6.52	21.00	1.00	1.00
##000000	6.52	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#8B7E47

Deuteranopia (green-blind)

#AA9A47

Tritanopia (blue-blind)

#FD4F62

Achromatopsia (no color)

#8F8F8F

Design tokens & code

CSS

--color: #e7694a;
/* rgb */ color: rgb(231, 105, 74);
/* oklch */ color: oklch(66.9% 0.164 35.0);

Tailwind

colors: {
  custom: {
    50: '#f6977d',
    500: '#e7694a',
    950: '#000000',
  },
}

SCSS

$custom: #e7694a;
$custom-light: #f6977d;
$custom-dark: #000000;

JSON

{
  "hex": "#e7694a",
  "rgb": {
    "r": 231,
    "g": 105,
    "b": 74
  },
  "hsl": {
    "h": 11.847,
    "s": 76.585,
    "l": 59.804
  },
  "oklch": {
    "l": 0.66873,
    "c": 0.16363,
    "h": 35
  },
  "luminance": 0.27586
}

Semantic roles & 50–950 ramp

primary

#E7694A

secondary

#A8D9E5

accent

#CEF335

background

#FFF9F7

surface

#FFF2EE

border

#D7CCC9

text

#180E0A

muted

#867E7C

Preview Lab

Preview with #E7694A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →