#E76781#E76781

#E76781 is a light, vivid red. Relative luminance 0.283; OKLCH L 67.7% C 0.160 H 9.8°. Best body text is #000000 at 6.65:1 contrast (WCAG AA passes).

Color values

HEX#E76781
RGBrgb(231, 103, 129)
HSLhsl(348, 73%, 65%)
HSVhsv(348, 55%, 91%)
CMYKcmyk(0%, 55.4%, 44.2%, 9.4%)
CIE-LABlab(60.14, 51.95, 10.42)
CIE-LCHlch(60.14, 52.99, 11.34°)
OKLaboklab(67.66% 0.1576 0.0271)
OKLCHoklch(67.66% 0.16 9.8)
XYZxyz(41.7705, 28.2790, 24.0233)
Luminance0.2827 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#E76781 #67E7CD
analogous
#E767C1 #E76781 #E78D67
triadic
#E76781 #81E767 #6781E7
tetradic
#E76781 #C1E767 #67E7CD #8D67E7
square
#E76781 #C1E767 #67E7CD #8D67E7
split-complementary
#E76781 #67E78D #67C1E7
monochromatic
#B71D3C #DF3255 #E76781 #EF9CAD #F8D1D9

Accessibility & contrast

On white

3.16
#E76781 on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

6.65
#E76781 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E76781
6.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##E76781#FFFFFF#000000##000000
##E767811.003.166.656.65
#FFFFFF3.161.0021.0021.00
#0000006.6521.001.001.00
##0000006.6521.001.001.00

Color blindness preview

Protanopia (red-blind)
#818181
Deuteranopia (green-blind)
#A29A7E
Tritanopia (blue-blind)
#FA5771
Achromatopsia (no color)
#919191

Design tokens & code

CSS
--color: #e76781;
/* rgb */ color: rgb(231, 103, 129);
/* oklch */ color: oklch(67.7% 0.160 9.8);
Tailwind
colors: {
  custom: {
    50: '#f397a5',
    500: '#e76781',
    950: '#000000',
  },
}
SCSS
$custom: #e76781;
$custom-light: #f397a5;
$custom-dark: #000000;
JSON
{
  "hex": "#e76781",
  "rgb": {
    "r": 231,
    "g": 103,
    "b": 129
  },
  "hsl": {
    "h": 347.813,
    "s": 72.727,
    "l": 65.49
  },
  "oklch": {
    "l": 0.67664,
    "c": 0.15996,
    "h": 9.8
  },
  "luminance": 0.28274
}

Semantic roles & 50–950 ramp

primary
#E76781
secondary
#BFEAE2
accent
#D5AD11
background
#FFF9FA
surface
#FFF2F4
border
#D7CCCE
text
#180E0F
muted
#867E7F

Preview Lab

Preview with #E76781

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#E76781 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva