#E7664C#E7664C

#E7664C is a light, vivid red. Relative luminance 0.270; OKLCH L 66.5% C 0.166 H 33.1°. Best body text is #000000 at 6.40:1 contrast (WCAG AA passes).

Color values

HEX	#E7664C
RGB	rgb(231, 102, 76)
HSL	hsl(10, 76%, 60%)
HSV	hsv(10, 67%, 91%)
CMYK	cmyk(0%, 55.8%, 67.1%, 9.4%)
CIE-LAB	lab(58.99, 48.35, 39.07)
CIE-LCH	lch(58.99, 62.16, 38.94°)
OKLab	oklab(66.48% 0.1391 0.0905)
OKLCH	oklch(66.48% 0.166 33.1)
XYZ	xyz(39.0146, 27.0185, 9.9967)
Luminance	0.2701 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E7664C #4CCDE7

analogous

#E74C7F #E7664C #E7B44C

triadic

#E7664C #4CE766 #664CE7

tetradic

#E7664C #7FE74C #4CCDE7 #B44CE7

square

#E7664C #7FE74C #4CCDE7 #B44CE7

split-complementary

#E7664C #4CE7B4 #4C7FE7

monochromatic

#A32D16 #D93D1D #E7664C #EE9482 #F5C2B8

Accessibility & contrast

On white

3.28

#E7664C on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

6.40

#E7664C on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E7664C

6.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E7664C	#FFFFFF	#000000	##000000
##E7664C	1.00	3.28	6.40	6.40
#FFFFFF	3.28	1.00	21.00	21.00
#000000	6.40	21.00	1.00	1.00
##000000	6.40	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#887C49

Deuteranopia (green-blind)

#A89949

Tritanopia (blue-blind)

#FD4C60

Achromatopsia (no color)

#8E8E8E

Design tokens & code

CSS

--color: #e7664c;
/* rgb */ color: rgb(231, 102, 76);
/* oklch */ color: oklch(66.5% 0.166 33.1);

Tailwind

colors: {
  custom: {
    50: '#f6957f',
    500: '#e7664c',
    950: '#000000',
  },
}

SCSS

$custom: #e7664c;
$custom-light: #f6957f;
$custom-dark: #000000;

JSON

{
  "hex": "#e7664c",
  "rgb": {
    "r": 231,
    "g": 102,
    "b": 76
  },
  "hsl": {
    "h": 10.065,
    "s": 76.355,
    "l": 60.196
  },
  "oklch": {
    "l": 0.66482,
    "c": 0.16597,
    "h": 33.1
  },
  "luminance": 0.27013
}

Semantic roles & 50–950 ramp

primary

#E7664C

secondary

#AADBE5

accent

#B6D90D

background

#FFF9F7

surface

#FFF2EE

border

#D7CCC9

text

#180E0A

muted

#867E7C

Preview Lab

Preview with #E7664C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →