#E7644D#E7644D

#E7644D is a light, vivid red. Relative luminance 0.266; OKLCH L 66.2% C 0.168 H 31.9°. Best body text is #000000 at 6.33:1 contrast (WCAG AA passes).

Color values

HEX	#E7644D
RGB	rgb(231, 100, 77)
HSL	hsl(9, 76%, 60%)
HSV	hsv(9, 67%, 91%)
CMYK	cmyk(0%, 56.7%, 66.7%, 9.4%)
CIE-LAB	lab(58.64, 49.35, 38.11)
CIE-LCH	lch(58.64, 62.35, 37.68°)
OKLab	oklab(66.22% 0.1424 0.0886)
OKLCH	oklch(66.22% 0.168 31.9)
XYZ	xyz(38.8555, 26.6441, 10.1165)
Luminance	0.2664 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E7644D #4DD0E7

analogous

#E74D83 #E7644D #E7B14D

triadic

#E7644D #4DE764 #644DE7

tetradic

#E7644D #83E74D #4DD0E7 #B14DE7

square

#E7644D #83E74D #4DD0E7 #B14DE7

split-complementary

#E7644D #4DE7B1 #4D83E7

monochromatic

#A42B16 #D9391D #E7644D #EE9383 #F6C2B9

Accessibility & contrast

On white

3.32

#E7644D on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

6.33

#E7644D on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E7644D

6.33:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E7644D	#FFFFFF	#000000	##000000
##E7644D	1.00	3.32	6.33	6.33
#FFFFFF	3.32	1.00	21.00	21.00
#000000	6.33	21.00	1.00	1.00
##000000	6.33	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#877B4A

Deuteranopia (green-blind)

#A7984A

Tritanopia (blue-blind)

#FD495F

Achromatopsia (no color)

#8D8D8D

Design tokens & code

CSS

--color: #e7644d;
/* rgb */ color: rgb(231, 100, 77);
/* oklch */ color: oklch(66.2% 0.168 31.9);

Tailwind

colors: {
  custom: {
    50: '#f6947f',
    500: '#e7644d',
    950: '#000000',
  },
}

SCSS

$custom: #e7644d;
$custom-light: #f6947f;
$custom-dark: #000000;

JSON

{
  "hex": "#e7644d",
  "rgb": {
    "r": 231,
    "g": 100,
    "b": 77
  },
  "hsl": {
    "h": 8.961,
    "s": 76.238,
    "l": 60.392
  },
  "oklch": {
    "l": 0.66223,
    "c": 0.16767,
    "h": 31.9
  },
  "luminance": 0.26639
}

Semantic roles & 50–950 ramp

primary

#E7644D

secondary

#AADDE5

accent

#BAD80D

background

#FFF9F7

surface

#FFF2EE

border

#D7CCC9

text

#180D0A

muted

#867E7C

Preview Lab

Preview with #E7644D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →