#E7638C#E7638C

#E7638C is a light, vivid pink. Relative luminance 0.278; OKLCH L 67.4% C 0.168 H 3.3°. Best body text is #000000 at 6.56:1 contrast (WCAG AA passes).

Color values

HEX	#E7638C
RGB	rgb(231, 99, 140)
HSL	hsl(341, 73%, 65%)
HSV	hsv(341, 57%, 91%)
CMYK	cmyk(0%, 57.1%, 39.4%, 9.4%)
CIE-LAB	lab(59.72, 54.93, 3.43)
CIE-LCH	lch(59.72, 55.04, 3.58°)
OKLab	oklab(67.44% 0.1674 0.0096)
OKLCH	oklch(67.44% 0.168 3.3)
XYZ	xyz(42.1530, 27.8106, 27.9539)
Luminance	0.2781 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E7638C #63E7BE

analogous

#E763CE #E7638C #E77C63

triadic

#E7638C #8CE763 #638CE7

tetradic

#E7638C #CEE763 #63E7BE #7C63E7

square

#E7638C #CEE763 #63E7BE #7C63E7

split-complementary

#E7638C #63E77C #63CEE7

monochromatic

#B41C4B #DF2E65 #E7638C #EF98B3 #F7CDDA

Accessibility & contrast

On white

3.20

#E7638C on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

6.56

#E7638C on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E7638C

6.56:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E7638C	#FFFFFF	#000000	##000000
##E7638C	1.00	3.20	6.56	6.56
#FFFFFF	3.20	1.00	21.00	21.00
#000000	6.56	21.00	1.00	1.00
##000000	6.56	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#7B808D

Deuteranopia (green-blind)

#9E9989

Tritanopia (blue-blind)

#F95672

Achromatopsia (no color)

#909090

Design tokens & code

CSS

--color: #e7638c;
/* rgb */ color: rgb(231, 99, 140);
/* oklch */ color: oklch(67.4% 0.168 3.3);

Tailwind

colors: {
  custom: {
    50: '#f394ad',
    500: '#e7638c',
    950: '#000000',
  },
}

SCSS

$custom: #e7638c;
$custom-light: #f394ad;
$custom-dark: #000000;

JSON

{
  "hex": "#e7638c",
  "rgb": {
    "r": 231,
    "g": 99,
    "b": 140
  },
  "hsl": {
    "h": 341.364,
    "s": 73.333,
    "l": 64.706
  },
  "oklch": {
    "l": 0.67438,
    "c": 0.16766,
    "h": 3.3
  },
  "luminance": 0.27806
}

Semantic roles & 50–950 ramp

primary

#E7638C

secondary

#BCEADB

accent

#D59810

background

#FFF9FA

surface

#FFF2F4

border

#D7CCCE

text

#180E10

muted

#867E7F

Preview Lab

Preview with #E7638C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →