#E76374#E76374

#E76374 is a light, vivid red. Relative luminance 0.272; OKLCH L 66.8% C 0.164 H 14.8°. Best body text is #000000 at 6.43:1 contrast (WCAG AA passes).

Color values

HEX	#E76374
RGB	rgb(231, 99, 116)
HSL	hsl(352, 73%, 65%)
HSV	hsv(352, 57%, 91%)
CMYK	cmyk(0%, 57.1%, 49.8%, 9.4%)
CIE-LAB	lab(59.14, 52.60, 16.57)
CIE-LCH	lch(59.14, 55.15, 17.48°)
OKLab	oklab(66.82% 0.1586 0.042)
OKLCH	oklch(66.82% 0.164 14.8)
XYZ	xyz(40.5723, 27.1784, 19.6290)
Luminance	0.2717 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E76374 #63E7D6

analogous

#E763B6 #E76374 #E79463

triadic

#E76374 #74E763 #6374E7

tetradic

#E76374 #B6E763 #63E7D6 #9463E7

square

#E76374 #B6E763 #63E7D6 #9463E7

split-complementary

#E76374 #63E794 #63B6E7

monochromatic

#B41C2F #DF2E45 #E76374 #EF98A3 #F7CDD3

Accessibility & contrast

On white

3.26

#E76374 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

6.43

#E76374 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E76374

6.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E76374	#FFFFFF	#000000	##000000
##E76374	1.00	3.26	6.43	6.43
#FFFFFF	3.26	1.00	21.00	21.00
#000000	6.43	21.00	1.00	1.00
##000000	6.43	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#807E74

Deuteranopia (green-blind)

#A29871

Tritanopia (blue-blind)

#FB506A

Achromatopsia (no color)

#8E8E8E

Design tokens & code

CSS

--color: #e76374;
/* rgb */ color: rgb(231, 99, 116);
/* oklch */ color: oklch(66.8% 0.164 14.8);

Tailwind

colors: {
  custom: {
    50: '#f4949b',
    500: '#e76374',
    950: '#000000',
  },
}

SCSS

$custom: #e76374;
$custom-light: #f4949b;
$custom-dark: #000000;

JSON

{
  "hex": "#e76374",
  "rgb": {
    "r": 231,
    "g": 99,
    "b": 116
  },
  "hsl": {
    "h": 352.273,
    "s": 73.333,
    "l": 64.706
  },
  "oklch": {
    "l": 0.66815,
    "c": 0.16402,
    "h": 14.8
  },
  "luminance": 0.27174
}

Semantic roles & 50–950 ramp

primary

#E76374

secondary

#BCEAE4

accent

#D5BC10

background

#FFF9F9

surface

#FFF2F2

border

#D7CCCC

text

#180D0E

muted

#867E7E

Preview Lab

Preview with #E76374

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →