#E74E44#E74E44

#E74E44 is a light, vivid red. Relative luminance 0.229; OKLCH L 63.4% C 0.191 H 27.6°. Best body text is #000000 at 5.57:1 contrast (WCAG AA passes).

Color values

HEX#E74E44
RGBrgb(231, 78, 68)
HSLhsl(4, 77%, 59%)
HSVhsv(4, 71%, 91%)
CMYKcmyk(0%, 66.2%, 70.6%, 9.4%)
CIE-LABlab(54.93, 58.46, 38.71)
CIE-LCHlch(54.93, 70.11, 33.51°)
OKLaboklab(63.39% 0.1691 0.0884)
OKLCHoklch(63.39% 0.191 27.6)
XYZxyz(36.7267, 22.8604, 7.9463)
Luminance0.2286 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#E74E44 #44DDE7
analogous
#E7448B #E74E44 #E79F44
triadic
#E74E44 #44E74E #4E44E7
tetradic
#E74E44 #8BE744 #44DDE7 #9F44E7
square
#E74E44 #8BE744 #44DDE7 #9F44E7
split-complementary
#E74E44 #44E79F #448BE7
monochromatic
#9D1C14 #D3261B #E74E44 #EE817A #F5B5B0

Accessibility & contrast

On white

3.77
#E74E44 on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

5.57
#E74E44 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E74E44
5.57:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##E74E44#FFFFFF#000000##000000
##E74E441.003.775.575.57
#FFFFFF3.771.0021.0021.00
#0000005.5721.001.001.00
##0000005.5721.001.001.00

Color blindness preview

Protanopia (red-blind)
#796E42
Deuteranopia (green-blind)
#9F903F
Tritanopia (blue-blind)
#FE234D
Achromatopsia (no color)
#838383

Design tokens & code

CSS
--color: #e74e44;
/* rgb */ color: rgb(231, 78, 68);
/* oklch */ color: oklch(63.4% 0.191 27.6);
Tailwind
colors: {
  custom: {
    50: '#f78778',
    500: '#e74e44',
    950: '#000000',
  },
}
SCSS
$custom: #e74e44;
$custom-light: #f78778;
$custom-dark: #000000;
JSON
{
  "hex": "#e74e44",
  "rgb": {
    "r": 231,
    "g": 78,
    "b": 68
  },
  "hsl": {
    "h": 3.681,
    "s": 77.251,
    "l": 58.627
  },
  "oklch": {
    "l": 0.63388,
    "c": 0.19086,
    "h": 27.6
  },
  "luminance": 0.22855
}

Semantic roles & 50–950 ramp

primary
#E74E44
secondary
#A3E0E4
accent
#E8F434
background
#FFF8F7
surface
#FFF0ED
border
#D7CBC8
text
#190C09
muted
#867D7B

Preview Lab

Preview with #E74E44

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#E74E44 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva