#E74DC4#E74DC4

#E74DC4 is a light, highly saturated pink. Relative luminance 0.263; OKLCH L 67.0% C 0.226 H 338.2°. Best body text is #000000 at 6.26:1 contrast (WCAG AA passes).

Color values

HEX	#E74DC4
RGB	rgb(231, 77, 196)
HSL	hsl(314, 76%, 60%)
HSV	hsv(314, 67%, 91%)
CMYK	cmyk(0%, 66.7%, 15.2%, 9.4%)
CIE-LAB	lab(58.31, 71.05, -31.06)
CIE-LCH	lch(58.31, 77.54, 336.39°)
OKLab	oklab(67.03% 0.2098 -0.0841)
OKLCH	oklch(67.03% 0.226 338.2)
XYZ	xyz(45.5736, 26.2863, 54.8874)
Luminance	0.2628 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E74DC4 #4DE770

analogous

#BD4DE7 #E74DC4 #E74D77

triadic

#E74DC4 #C4E74D #4DC4E7

tetradic

#E74DC4 #E7BD4D #4DE770 #4D77E7

square

#E74DC4 #E7BD4D #4DE770 #4D77E7

split-complementary

#E74DC4 #77E74D #4DE7BD

monochromatic

#A41683 #D91DAF #E74DC4 #EE83D6 #F6B9E8

Accessibility & contrast

On white

3.36

#E74DC4 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

6.26

#E74DC4 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E74DC4

6.26:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E74DC4	#FFFFFF	#000000	##000000
##E74DC4	1.00	3.36	6.26	6.26
#FFFFFF	3.36	1.00	21.00	21.00
#000000	6.26	21.00	1.00	1.00
##000000	6.26	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#537DC7

Deuteranopia (green-blind)

#8495C0

Tritanopia (blue-blind)

#F35482

Achromatopsia (no color)

#8C8C8C

Design tokens & code

CSS

--color: #e74dc4;
/* rgb */ color: rgb(231, 77, 196);
/* oklch */ color: oklch(67.0% 0.226 338.2);

Tailwind

colors: {
  custom: {
    50: '#f28ad6',
    500: '#e74dc4',
    950: '#000000',
  },
}

SCSS

$custom: #e74dc4;
$custom-light: #f28ad6;
$custom-dark: #000000;

JSON

{
  "hex": "#e74dc4",
  "rgb": {
    "r": 231,
    "g": 77,
    "b": 196
  },
  "hsl": {
    "h": 313.636,
    "s": 76.238,
    "l": 60.392
  },
  "oklch": {
    "l": 0.67032,
    "c": 0.22605,
    "h": 338.2
  },
  "luminance": 0.26282
}

Semantic roles & 50–950 ramp

primary

#E74DC4

secondary

#AAE5B8

accent

#D83B0D

background

#FFF8FD

surface

#FFF0FA

border

#D7CBD3

text

#170D14

muted

#857D83

Preview Lab

Preview with #E74DC4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →