#E74DC4#E74DC4

#E74DC4 is a light, highly saturated pink. Relative luminance 0.263; OKLCH L 67.0% C 0.226 H 338.2°. Best body text is #000000 at 6.26:1 contrast (WCAG AA passes).

Color values

HEX#E74DC4
RGBrgb(231, 77, 196)
HSLhsl(314, 76%, 60%)
HSVhsv(314, 67%, 91%)
CMYKcmyk(0%, 66.7%, 15.2%, 9.4%)
CIE-LABlab(58.31, 71.05, -31.06)
CIE-LCHlch(58.31, 77.54, 336.39°)
OKLaboklab(67.03% 0.2098 -0.0841)
OKLCHoklch(67.03% 0.226 338.2)
XYZxyz(45.5736, 26.2863, 54.8874)
Luminance0.2628 (WCAG relative)
Temperatureneutral
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#E74DC4 #4DE770
analogous
#BD4DE7 #E74DC4 #E74D77
triadic
#E74DC4 #C4E74D #4DC4E7
tetradic
#E74DC4 #E7BD4D #4DE770 #4D77E7
square
#E74DC4 #E7BD4D #4DE770 #4D77E7
split-complementary
#E74DC4 #77E74D #4DE7BD
monochromatic
#A41683 #D91DAF #E74DC4 #EE83D6 #F6B9E8

Accessibility & contrast

On white

3.36
#E74DC4 on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

6.26
#E74DC4 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E74DC4
6.26:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##E74DC4#FFFFFF#000000##000000
##E74DC41.003.366.266.26
#FFFFFF3.361.0021.0021.00
#0000006.2621.001.001.00
##0000006.2621.001.001.00

Color blindness preview

Protanopia (red-blind)
#537DC7
Deuteranopia (green-blind)
#8495C0
Tritanopia (blue-blind)
#F35482
Achromatopsia (no color)
#8C8C8C

Design tokens & code

CSS
--color: #e74dc4;
/* rgb */ color: rgb(231, 77, 196);
/* oklch */ color: oklch(67.0% 0.226 338.2);
Tailwind
colors: {
  custom: {
    50: '#f28ad6',
    500: '#e74dc4',
    950: '#000000',
  },
}
SCSS
$custom: #e74dc4;
$custom-light: #f28ad6;
$custom-dark: #000000;
JSON
{
  "hex": "#e74dc4",
  "rgb": {
    "r": 231,
    "g": 77,
    "b": 196
  },
  "hsl": {
    "h": 313.636,
    "s": 76.238,
    "l": 60.392
  },
  "oklch": {
    "l": 0.67032,
    "c": 0.22605,
    "h": 338.2
  },
  "luminance": 0.26282
}

Semantic roles & 50–950 ramp

primary
#E74DC4
secondary
#AAE5B8
accent
#D83B0D
background
#FFF8FD
surface
#FFF0FA
border
#D7CBD3
text
#170D14
muted
#857D83

Preview Lab

Preview with #E74DC4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#E74DC4 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva