#E74CDC#E74CDC

#E74CDC is a light, highly saturated purple. Relative luminance 0.273; OKLCH L 68.1% C 0.244 H 330.9°. Best body text is #000000 at 6.46:1 contrast (WCAG AA passes).

Color values

HEX	#E74CDC
RGB	rgb(231, 76, 220)
HSL	hsl(304, 76%, 60%)
HSV	hsv(304, 67%, 91%)
CMYK	cmyk(0%, 67.1%, 4.8%, 9.4%)
CIE-LAB	lab(59.28, 74.96, -43.17)
CIE-LCH	lch(59.28, 86.50, 330.06°)
OKLab	oklab(68.09% 0.2134 -0.1188)
OKLCH	oklch(68.09% 0.244 330.9)
XYZ	xyz(48.4576, 27.3288, 70.4190)
Luminance	0.2732 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E74CDC #4CE757

analogous

#A44CE7 #E74CDC #E74C8E

triadic

#E74CDC #DCE74C #4CDCE7

tetradic

#E74CDC #E7A44C #4CE757 #4C8EE7

square

#E74CDC #E7A44C #4CE757 #4C8EE7

split-complementary

#E74CDC #8EE74C #4CE7A4

monochromatic

#A31699 #D91DCB #E74CDC #EE82E7 #F5B8F1

Accessibility & contrast

On white

3.25

#E74CDC on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

6.46

#E74CDC on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E74CDC

6.46:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E74CDC	#FFFFFF	#000000	##000000
##E74CDC	1.00	3.25	6.46	6.46
#FFFFFF	3.25	1.00	21.00	21.00
#000000	6.46	21.00	1.00	1.00
##000000	6.46	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#4081E0

Deuteranopia (green-blind)

#7996D8

Tritanopia (blue-blind)

#F05D8E

Achromatopsia (no color)

#8F8F8F

Design tokens & code

CSS

--color: #e74cdc;
/* rgb */ color: rgb(231, 76, 220);
/* oklch */ color: oklch(68.1% 0.244 330.9);

Tailwind

colors: {
  custom: {
    50: '#f28ae7',
    500: '#e74cdc',
    950: '#000000',
  },
}

SCSS

$custom: #e74cdc;
$custom-light: #f28ae7;
$custom-dark: #000000;

JSON

{
  "hex": "#e74cdc",
  "rgb": {
    "r": 231,
    "g": 76,
    "b": 220
  },
  "hsl": {
    "h": 304.258,
    "s": 76.355,
    "l": 60.196
  },
  "oklch": {
    "l": 0.68093,
    "c": 0.24419,
    "h": 330.9
  },
  "luminance": 0.27325
}

Semantic roles & 50–950 ramp

primary

#E74CDC

secondary

#AAE5AE

accent

#D91B0D

background

#FFF9FE

surface

#FFF1FC

border

#D7CBD5

text

#170D16

muted

#857E84

Preview Lab

Preview with #E74CDC

Body copy rendered with the generated semantic roles for this colour.

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