#E74BDF#E74BDF

#E74BDF is a light, highly saturated purple. Relative luminance 0.273; OKLCH L 68.2% C 0.248 H 330.1°. Best body text is #000000 at 6.47:1 contrast (WCAG AA passes).

Color values

HEX	#E74BDF
RGB	rgb(231, 75, 223)
HSL	hsl(303, 76%, 60%)
HSV	hsv(303, 68%, 91%)
CMYK	cmyk(0%, 67.5%, 3.5%, 9.4%)
CIE-LAB	lab(59.30, 75.78, -44.82)
CIE-LCH	lch(59.30, 88.04, 329.40°)
OKLab	oklab(68.16% 0.2145 -0.1235)
OKLCH	oklch(68.16% 0.248 330.1)
XYZ	xyz(48.7901, 27.3524, 72.5075)
Luminance	0.2735 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E74BDF #4BE753

analogous

#A14BE7 #E74BDF #E74B91

triadic

#E74BDF #DFE74B #4BDFE7

tetradic

#E74BDF #E7A14B #4BE753 #4B91E7

square

#E74BDF #E7A14B #4BE753 #4B91E7

split-complementary

#E74BDF #91E74B #4BE7A1

monochromatic

#A2169B #D81DCE #E74BDF #EE81E9 #F5B7F2

Accessibility & contrast

On white

3.25

#E74BDF on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

6.47

#E74BDF on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E74BDF

6.47:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E74BDF	#FFFFFF	#000000	##000000
##E74BDF	1.00	3.25	6.47	6.47
#FFFFFF	3.25	1.00	21.00	21.00
#000000	6.47	21.00	1.00	1.00
##000000	6.47	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#3C81E3

Deuteranopia (green-blind)

#7796DB

Tritanopia (blue-blind)

#EF5E8F

Achromatopsia (no color)

#8F8F8F

Design tokens & code

CSS

--color: #e74bdf;
/* rgb */ color: rgb(231, 75, 223);
/* oklch */ color: oklch(68.2% 0.248 330.1);

Tailwind

colors: {
  custom: {
    50: '#f28ae9',
    500: '#e74bdf',
    950: '#000000',
  },
}

SCSS

$custom: #e74bdf;
$custom-light: #f28ae9;
$custom-dark: #000000;

JSON

{
  "hex": "#e74bdf",
  "rgb": {
    "r": 231,
    "g": 75,
    "b": 223
  },
  "hsl": {
    "h": 303.077,
    "s": 76.471,
    "l": 60
  },
  "oklch": {
    "l": 0.68156,
    "c": 0.24757,
    "h": 330.1
  },
  "luminance": 0.27349
}

Semantic roles & 50–950 ramp

primary

#E74BDF

secondary

#A9E5AC

accent

#F33F35

background

#FFF9FE

surface

#FFF1FD

border

#D7CBD5

text

#170D16

muted

#857E84

Preview Lab

Preview with #E74BDF

Body copy rendered with the generated semantic roles for this colour.

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