#E74BDA#E74BDA

#E74BDA is a light, highly saturated purple. Relative luminance 0.271; OKLCH L 67.9% C 0.244 H 331.5°. Best body text is #000000 at 6.42:1 contrast (WCAG AA passes).

Color values

HEX	#E74BDA
RGB	rgb(231, 75, 218)
HSL	hsl(305, 76%, 60%)
HSV	hsv(305, 68%, 91%)
CMYK	cmyk(0%, 67.5%, 5.6%, 9.4%)
CIE-LAB	lab(59.05, 75.01, -42.39)
CIE-LCH	lch(59.05, 86.16, 330.53°)
OKLab	oklab(67.9% 0.2143 -0.1165)
OKLCH	oklch(67.9% 0.244 331.5)
XYZ	xyz(48.1259, 27.0868, 69.0096)
Luminance	0.2708 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E74BDA #4BE758

analogous

#A64BE7 #E74BDA #E74B8C

triadic

#E74BDA #DAE74B #4BDAE7

tetradic

#E74BDA #E7A64B #4BE758 #4B8CE7

square

#E74BDA #E7A64B #4BE758 #4B8CE7

split-complementary

#E74BDA #8CE74B #4BE7A6

monochromatic

#A21696 #D81DC8 #E74BDA #EE81E5 #F5B7F0

Accessibility & contrast

On white

3.27

#E74BDA on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

6.42

#E74BDA on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E74BDA

6.42:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E74BDA	#FFFFFF	#000000	##000000
##E74BDA	1.00	3.27	6.42	6.42
#FFFFFF	3.27	1.00	21.00	21.00
#000000	6.42	21.00	1.00	1.00
##000000	6.42	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#4180DE

Deuteranopia (green-blind)

#7A96D6

Tritanopia (blue-blind)

#F05C8D

Achromatopsia (no color)

#8E8E8E

Design tokens & code

CSS

--color: #e74bda;
/* rgb */ color: rgb(231, 75, 218);
/* oklch */ color: oklch(67.9% 0.244 331.5);

Tailwind

colors: {
  custom: {
    50: '#f289e6',
    500: '#e74bda',
    950: '#000000',
  },
}

SCSS

$custom: #e74bda;
$custom-light: #f289e6;
$custom-dark: #000000;

JSON

{
  "hex": "#e74bda",
  "rgb": {
    "r": 231,
    "g": 75,
    "b": 218
  },
  "hsl": {
    "h": 305,
    "s": 76.471,
    "l": 60
  },
  "oklch": {
    "l": 0.679,
    "c": 0.24389,
    "h": 331.5
  },
  "luminance": 0.27083
}

Semantic roles & 50–950 ramp

primary

#E74BDA

secondary

#A9E5AE

accent

#F34535

background

#FFF9FE

surface

#FFF1FC

border

#D7CBD5

text

#170D16

muted

#857E84

Preview Lab

Preview with #E74BDA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →