#E74BB4#E74BB4

#E74BB4 is a light, highly saturated pink. Relative luminance 0.253; OKLCH L 66.1% C 0.218 H 343.5°. Best body text is #000000 at 6.06:1 contrast (WCAG AA passes).

Color values

HEX	#E74BB4
RGB	rgb(231, 75, 180)
HSL	hsl(320, 76%, 60%)
HSV	hsv(320, 68%, 91%)
CMYK	cmyk(0%, 67.5%, 22.1%, 9.4%)
CIE-LAB	lab(57.39, 69.62, -23.28)
CIE-LCH	lch(57.39, 73.41, 341.51°)
OKLab	oklab(66.15% 0.2093 -0.0621)
OKLCH	oklch(66.15% 0.218 343.5)
XYZ	xyz(43.7108, 25.3207, 45.7565)
Luminance	0.2532 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E74BB4 #4BE77E

analogous

#CC4BE7 #E74BB4 #E74B66

triadic

#E74BB4 #B4E74B #4BB4E7

tetradic

#E74BB4 #E7CC4B #4BE77E #4B66E7

square

#E74BB4 #E7CC4B #4BE77E #4B66E7

split-complementary

#E74BB4 #66E74B #4BE7CC

monochromatic

#A21674 #D81D9B #E74BB4 #EE81CB #F5B7E1

Accessibility & contrast

On white

3.46

#E74BB4 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

6.06

#E74BB4 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E74BB4

6.06:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E74BB4	#FFFFFF	#000000	##000000
##E74BB4	1.00	3.46	6.06	6.06
#FFFFFF	3.46	1.00	21.00	21.00
#000000	6.06	21.00	1.00	1.00
##000000	6.06	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#5A79B7

Deuteranopia (green-blind)

#8993B0

Tritanopia (blue-blind)

#F54B79

Achromatopsia (no color)

#8A8A8A

Design tokens & code

CSS

--color: #e74bb4;
/* rgb */ color: rgb(231, 75, 180);
/* oklch */ color: oklch(66.1% 0.218 343.5);

Tailwind

colors: {
  custom: {
    50: '#f388ca',
    500: '#e74bb4',
    950: '#000000',
  },
}

SCSS

$custom: #e74bb4;
$custom-light: #f388ca;
$custom-dark: #000000;

JSON

{
  "hex": "#e74bb4",
  "rgb": {
    "r": 231,
    "g": 75,
    "b": 180
  },
  "hsl": {
    "h": 319.615,
    "s": 76.471,
    "l": 60
  },
  "oklch": {
    "l": 0.66145,
    "c": 0.21837,
    "h": 343.5
  },
  "luminance": 0.25316
}

Semantic roles & 50–950 ramp

primary

#E74BB4

secondary

#A9E5BD

accent

#F37335

background

#FFF8FC

surface

#FFF0F8

border

#D7CBD1

text

#170C13

muted

#857D82

Preview Lab

Preview with #E74BB4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →