#E74AA4#E74AA4

#E74AA4 is a light, highly saturated pink. Relative luminance 0.246; OKLCH L 65.4% C 0.211 H 349.2°. Best body text is #000000 at 5.91:1 contrast (WCAG AA passes).

Color values

HEX	#E74AA4
RGB	rgb(231, 74, 164)
HSL	hsl(326, 77%, 60%)
HSV	hsv(326, 68%, 91%)
CMYK	cmyk(0%, 68%, 29%, 9.4%)
CIE-LAB	lab(56.66, 67.99, -15.10)
CIE-LCH	lch(56.66, 69.65, 347.48°)
OKLab	oklab(65.41% 0.207 -0.0395)
OKLCH	oklch(65.41% 0.211 349.2)
XYZ	xyz(42.1066, 24.5714, 37.6401)
Luminance	0.2457 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E74AA4 #4AE78D

analogous

#DB4AE7 #E74AA4 #E74A56

triadic

#E74AA4 #A4E74A #4AA4E7

tetradic

#E74AA4 #E7DB4A #4AE78D #4A56E7

square

#E74AA4 #E7DB4A #4AE78D #4A56E7

split-complementary

#E74AA4 #56E74A #4AE7DB

monochromatic

#A11566 #D71D88 #E74AA4 #EE80BF #F5B6DA

Accessibility & contrast

On white

3.55

#E74AA4 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.91

#E74AA4 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E74AA4

5.91:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E74AA4	#FFFFFF	#000000	##000000
##E74AA4	1.00	3.55	5.91	5.91
#FFFFFF	3.55	1.00	21.00	21.00
#000000	5.91	21.00	1.00	1.00
##000000	5.91	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#6076A7

Deuteranopia (green-blind)

#8D92A0

Tritanopia (blue-blind)

#F74371

Achromatopsia (no color)

#888888

Design tokens & code

CSS

--color: #e74aa4;
/* rgb */ color: rgb(231, 74, 164);
/* oklch */ color: oklch(65.4% 0.211 349.2);

Tailwind

colors: {
  custom: {
    50: '#f387bf',
    500: '#e74aa4',
    950: '#000000',
  },
}

SCSS

$custom: #e74aa4;
$custom-light: #f387bf;
$custom-dark: #000000;

JSON

{
  "hex": "#e74aa4",
  "rgb": {
    "r": 231,
    "g": 74,
    "b": 164
  },
  "hsl": {
    "h": 325.605,
    "s": 76.585,
    "l": 59.804
  },
  "oklch": {
    "l": 0.65413,
    "c": 0.21069,
    "h": 349.2
  },
  "luminance": 0.24567
}

Semantic roles & 50–950 ramp

primary

#E74AA4

secondary

#A8E5C2

accent

#F38635

background

#FFF8FB

surface

#FFF0F7

border

#D7CBD0

text

#180C12

muted

#867D81

Preview Lab

Preview with #E74AA4

Body copy rendered with the generated semantic roles for this colour.

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