#E74A44#E74A44

#E74A44 is a light, vivid red. Relative luminance 0.223; OKLCH L 63.0% C 0.195 H 26.5°. Best body text is #000000 at 5.46:1 contrast (WCAG AA passes).

Color values

HEX	#E74A44
RGB	rgb(231, 74, 68)
HSL	hsl(2, 77%, 59%)
HSV	hsv(2, 71%, 91%)
CMYK	cmyk(0%, 68%, 70.6%, 9.4%)
CIE-LAB	lab(54.35, 60.02, 38.04)
CIE-LCH	lch(54.35, 71.06, 32.37°)
OKLab	oklab(62.96% 0.1741 0.087)
OKLCH	oklch(62.96% 0.195 26.5)
XYZ	xyz(36.4511, 22.3092, 7.8545)
Luminance	0.2230 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E74A44 #44E1E7

analogous

#E7448F #E74A44 #E79C44

triadic

#E74A44 #44E74A #4A44E7

tetradic

#E74A44 #8FE744 #44E1E7 #9C44E7

square

#E74A44 #8FE744 #44E1E7 #9C44E7

split-complementary

#E74A44 #44E79C #448FE7

monochromatic

#9D1914 #D3221B #E74A44 #EE7E7A #F5B3B0

Accessibility & contrast

On white

3.85

#E74A44 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.46

#E74A44 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E74A44

5.46:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E74A44	#FFFFFF	#000000	##000000
##E74A44	1.00	3.85	5.46	5.46
#FFFFFF	3.85	1.00	21.00	21.00
#000000	5.46	21.00	1.00	1.00
##000000	5.46	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#766C42

Deuteranopia (green-blind)

#9D8F3F

Tritanopia (blue-blind)

#FE194A

Achromatopsia (no color)

#828282

Design tokens & code

CSS

--color: #e74a44;
/* rgb */ color: rgb(231, 74, 68);
/* oklch */ color: oklch(63.0% 0.195 26.5);

Tailwind

colors: {
  custom: {
    50: '#f78578',
    500: '#e74a44',
    950: '#000000',
  },
}

SCSS

$custom: #e74a44;
$custom-light: #f78578;
$custom-dark: #000000;

JSON

{
  "hex": "#e74a44",
  "rgb": {
    "r": 231,
    "g": 74,
    "b": 68
  },
  "hsl": {
    "h": 2.209,
    "s": 77.251,
    "l": 58.627
  },
  "oklch": {
    "l": 0.62957,
    "c": 0.19458,
    "h": 26.5
  },
  "luminance": 0.22304
}

Semantic roles & 50–950 ramp

primary

#E74A44

secondary

#A3E1E4

accent

#EDF434

background

#FFF8F7

surface

#FFF0ED

border

#D7CBC8

text

#190C09

muted

#867D7B

Preview Lab

Preview with #E74A44

Body copy rendered with the generated semantic roles for this colour.

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