#E74978#E74978
#E74978 is a light, vivid pink. Relative luminance 0.231; OKLCH L 63.9% C 0.196 H 6.7°. Best body text is #000000 at 5.62:1 contrast (WCAG AA passes).
Color values
| HEX | #E74978 |
|---|---|
| RGB | rgb(231, 73, 120) |
| HSL | hsl(342, 77%, 60%) |
| HSV | hsv(342, 68%, 91%) |
| CMYK | cmyk(0%, 68.4%, 48.1%, 9.4%) |
| CIE-LAB | lab(55.19, 63.83, 8.70) |
| CIE-LCH | lch(55.19, 64.42, 7.76°) |
| OKLab | oklab(63.9% 0.1946 0.0228) |
| OKLCH | oklch(63.9% 0.196 6.7) |
| XYZ | xyz(38.7309, 23.1151, 20.1878) |
| Luminance | 0.2311 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Blush
#DE5D83
ΔE00 3.61
Darkish Pink
#DA467D
ΔE00 3.95
Warm Pink
#FB5581
ΔE00 4.90
Rose
#FF007F
ΔE00 5.28
Cherry
#DE3163
ΔE00 5.44
Rose (survey)
#CF6275
ΔE00 5.82
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#E74978 #49E7B8
analogous
#E749C7 #E74978 #E76949
triadic
#E74978 #78E749 #4978E7
tetradic
#E74978 #C7E749 #49E7B8 #6949E7
square
#E74978 #C7E749 #49E7B8 #6949E7
split-complementary
#E74978 #49E769 #49C7E7
monochromatic
#A0153F #D71C54 #E74978 #EE7FA0 #F5B5C8
Accessibility & contrast
On white
3.74
#E74978 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
5.62
#E74978 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #E74978
5.62:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##E74978 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##E74978 | 1.00 | 3.74 | 5.62 | 5.62 |
| #FFFFFF | 3.74 | 1.00 | 21.00 | 21.00 |
| #000000 | 5.62 | 21.00 | 1.00 | 1.00 |
| ##000000 | 5.62 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#6D7079
Deuteranopia (green-blind)
#979074
Tritanopia (blue-blind)
#FB2E5C
Achromatopsia (no color)
#848484
Design tokens & code
CSS
--color: #e74978; /* rgb */ color: rgb(231, 73, 120); /* oklch */ color: oklch(63.9% 0.196 6.7);
Tailwind
colors: {
custom: {
50: '#f5869e',
500: '#e74978',
950: '#000000',
},
}SCSS
$custom: #e74978; $custom-light: #f5869e; $custom-dark: #000000;
JSON
{
"hex": "#e74978",
"rgb": {
"r": 231,
"g": 73,
"b": 120
},
"hsl": {
"h": 342.152,
"s": 76.699,
"l": 59.608
},
"oklch": {
"l": 0.63897,
"c": 0.19591,
"h": 6.7
},
"luminance": 0.2311
}Semantic roles & 50–950 ramp
primary
#E74978
secondary
#A7E5D2
accent
#F3BB35
background
#FFF8F9
surface
#FFF0F2
border
#D7CBCC
text
#180C0E
muted
#867D7E